Christian Dior Brand Content Project Manager
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Aug 18, 2026
About Christian Dior
Christian Dior, founded in Paris in 1946, stands as one of the world’s most influential maisons, uniting haute couture, ready-to-wear, leather goods, fragrance, beauty, and exceptional retail experiences. As an employer, Dior offers a culture shaped by artistic audacity, meticulous craftsmanship, and the pursuit of excellence, where heritage and innovation continually enrich one another. Its teams collaborate across ateliers, studios, boutiques, and corporate functions within an international environment that values elegance, precision, inclusivity, and entrepreneurial spirit. Working at Dior means contributing to a legacy of timeless style while helping define the future of luxury with creativity, discipline, and purpose.
Brand Content Project Manager at Christian Dior Shanghai—lead digital content creation for Chinese platforms in this strategic marketing role.
Role & Responsibilities
- Lead planning, production, and deployment of digital content campaigns across key Chinese platforms including WeChat, Xiaohongshu, and e-commerce channels
- Translate global brand guidelines into locally relevant narratives that resonate with Chinese cultural nuances and trending topics
- Orchestrate cross-functional workflows involving internal teams, external creative agencies, and production partners
- Manage project timelines, budgets, and resource allocation to ensure on-time delivery of high-quality assets while maintaining brand integrity
- Track content performance metrics including engagement, conversion rates, and ROI across all digital channels
- Utilize data insights to iterate on content strategies and optimize performance for alignment with sales objectives
- Act as the primary liaison between the China local team and Global Headquarters in Paris, ensuring seamless communication and approval processes
- Coordinate with internal cross-functional partners including HQ Digital content directors, Creative teams, and Shared Services Center for purchasing and legal matters
Qualifications
- Minimum 5 years of professional experience in digital marketing, creative agency, PR, luxury marketing, or project management
- Fluent in Mandarin Chinese and English in both written and oral communication
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint)
- Strong understanding of Chinese social media platforms and digital ecosystems
- Demonstrated experience managing digital content projects with cross-cultural teams
Skills
Experience
Minimum 5 years of professional experience in digital marketing, creative agency work, luxury PR, or project management. Demonstrated expertise in developing and executing digital content campaigns for Chinese platforms and managing multi-stakeholder projects in a luxury or fashion environment.
Education
Tertiary education in Marketing, Communications, Business, or a related discipline is preferred.
Workplace
This position is based in Shanghai, Shanghai, China.
Culture
Christian Dior fosters a culture of refined creativity, exceptional craftsmanship, and continuous innovation, where teams are encouraged to uphold the Maison’s heritage while shaping the future of luxury. As an employer, it offers a dynamic and exacting environment that values collaboration, excellence, and the development of talent across artistic, retail, and corporate disciplines.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Christian Dior, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Content Project Lead», «Content Strategy Manager», «Digital Campaign Project Manager», «Content Operations Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.