Christian Dior Assistant Manager, Digital Merchandising & CRM
- Employment
- Full-Time
- Seniority
- Mid-Level
- Compensation
- $75,000–95,000/year
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Jun 22, 2026
About Christian Dior
Christian Dior, founded in Paris in 1946, stands as one of the world’s most influential maisons, uniting haute couture, ready-to-wear, leather goods, fragrance, beauty, and exceptional retail experiences. As an employer, Dior offers a culture shaped by artistic audacity, meticulous craftsmanship, and the pursuit of excellence, where heritage and innovation continually enrich one another. Its teams collaborate across ateliers, studios, boutiques, and corporate functions within an international environment that values elegance, precision, inclusivity, and entrepreneurial spirit. Working at Dior means contributing to a legacy of timeless style while helping define the future of luxury with creativity, discipline, and purpose.
Assistant Manager, Digital Merchandising & CRM at Parfums Christian Dior, Toronto—manage e-merchandising operations and CRM programs for Dior.ca.
Role & Responsibilities
- Manage setup and merchandising integration of all launch SKUs on dual-language sites (English/French), including PIM system data validation and book price verification
- Optimize product category ordering and cross-sell strategies based on performance analytics and market trends
- Update best-sellers, new arrivals pages, and on-site search functionality across all merchandising axes
- Manage seasonal animation kits and promotional banners to ensure launches are optimized for the Canadian market and tested across e-commerce platforms
- Create and resolve Jira bug tickets related to local Dior.ca features, partnering with US project leads on UAT and feature releases
- Develop and execute automated email campaigns and tactical programs using Adobe systems in partnership with US CRM and technical teams
- Build and launch weekly SMS campaigns (Attentive platform) and trigger email programs (Bluecore platform)
- Monitor and report key performance metrics including open rates, click-through rates, conversion rates, and other KPIs on a weekly and monthly basis
- Localize and set up Narvar tracking emails and Dior Connect boutique program templates in coordination with US partners
- Collaborate with local senior leadership and headquarters stakeholders to develop local launch calendars and integrated digital strategy
Qualifications
- 3–5 years of demonstrated experience in Digital Merchandising or CRM environments
- Proficiency in Microsoft Office Suite (Outlook, PowerPoint, Excel, Teams)
- Familiarity with or quick learning ability in: Akeno, PIM systems, Salesforce, Bambuser, Narvar, ServiceNow, Attentive, Bluecore, CRM platforms, Google Analytics 4
- Working knowledge of project management tools such as Smartsheet, Asana, or Monday.com
- Experience with Jira and Confluence
- Proficiency in Google Analytics, email marketing platforms (Bluecore or similar), and performance marketing platforms (Google, Facebook, Instagram)
- Experience with Content Management Systems, preferably Salesforce Commerce Cloud (SFRA)
- Strong analytical and data-driven mindset with the ability to interpret performance metrics
- Excellent interpersonal, organizational, and communication skills with proven stakeholder management capacity
- Creative and innovative problem-solving abilities with adaptability to changing business priorities
Skills
Experience
3–5 years of professional experience in digital merchandising, e-commerce operations, or CRM program management, preferably within luxury beauty or fashion retail environments. Demonstrated experience collaborating across cross-functional teams across multiple regions and time zones.
Education
Post-secondary education or equivalent professional experience in marketing, commerce, or business operations. Advanced proficiency with digital tools and marketing technology platforms is preferred.
Workplace
The successful candidate will be located in Toronto, Ontario, Canada.
Compensation
The base compensation for this position ranges from CAD 75,000 to CAD 95,000 per annum.
Culture
Christian Dior fosters a culture of refined creativity, exceptional craftsmanship, and continuous innovation, where teams are encouraged to uphold the Maison’s heritage while shaping the future of luxury. As an employer, it offers a dynamic and exacting environment that values collaboration, excellence, and the development of talent across artistic, retail, and corporate disciplines.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Christian Dior, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «E-Commerce Merchandising Manager», «Digital CRM Operations Specialist», «Digital Merchandise Coordinator», «Omnichannel CRM Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.