Christian Dior Assistant Boutique Manager

About Christian Dior

Christian Dior, founded in Paris in 1946, stands as one of the world’s most influential maisons, uniting haute couture, ready-to-wear, leather goods, fragrance, beauty, and exceptional retail experiences. As an employer, Dior offers a culture shaped by artistic audacity, meticulous craftsmanship, and the pursuit of excellence, where heritage and innovation continually enrich one another. Its teams collaborate across ateliers, studios, boutiques, and corporate functions within an international environment that values elegance, precision, inclusivity, and entrepreneurial spirit. Working at Dior means contributing to a legacy of timeless style while helping define the future of luxury with creativity, discipline, and purpose.

Role & Responsibilities

• Manage and control boutique sales performance in subordination to the Boutique Manager, ensuring all targets and KPIs are achieved
• Maintain ultimate luxury store ambience both inside and outside according to Dior standards, with meticulous attention to detail in the retail environment
• Act as a brand ambassador, embodying and representing the Dior brand image to all customers and stakeholders
• Oversee merchandise display and visual merchandising execution to enhance collection prestige in accordance with brand guidelines
• Support high-value sales interactions with key VIP customers, directing clients to appropriate sales representatives and category owners
• Demonstrate comprehensive product knowledge across all categories and actively coach team members on a daily basis
• Assist the Boutique Manager in managing challenging customer situations and implementing solutions aligned with company standards
• Ensure execution of all Dior sales policies and procedures
• Welcome customers with warmth and elegance, ensuring quality communications through in-store, telephone, and written channels
• Develop and maintain strong client relationships to foster brand loyalty and trust
• Support the Boutique Manager in maintaining a dense network of relationships with potential customers and high-value clientele
• Maintain comprehensive knowledge of established customers, anticipating their preferences and curating product selections accordingly
• Manage and maintain the clienteling database in coordination with the Boutique Manager, ensuring full team utilization of the CRM system
• Organize and support client invitations to key image events, in-store events, and trunk shows
• Participate in the recruitment of new team members and organize their onboarding and training
• Guarantee team presentation standards including body language, verbal communication, and behavior in accordance with Dior practices
• Define and control task distribution and assignments within the team
• Implement and monitor work schedules to ensure optimal balance between resources and store traffic
• Assist the Boutique Manager in defining objectives and priorities aligned with action plans and KPIs
• Conduct regular performance evaluations with focus on action plan delivery
• Hold daily briefings to convey energy and focus teams on objectives and targets
• Organize regular sales representative coaching sessions and observe team performance in the field
• Identify training needs and enroll team members in appropriate training modules
• Monitor knowledge acquisition, technique development, and behavioral changes, refocusing teams when necessary
• Ensure proper maintenance and optimal presentation of the boutique's physical property and architecture
• Ensure all boutique administrative, finance, and accounting aspects comply with company procedures and guidelines
• Maintain optimal inventory organization and tidy storage conditions, organizing regular cycle inventory counts
• Ensure high-value items including furs, exotic bags, timepieces, and high jewelry are counted weekly; other products counted monthly or quarterly depending on stock levels
• Manage damaged goods control procedures
• Ensure proper application of cash desk procedures and compliance with legal, fiscal, and customs regulations
• Consolidate and analyze boutique reports, providing timely feedback to the Boutique Manager
• Analyze and communicate POS data, competitor information, and market trends
• Keep the team updated with latest directions and priorities from the Boutique Manager

Qualifications

• Minimum 2 years of luxury retail experience in an Assistant Boutique Manager capacity
• Strong interpersonal and people management capabilities
• Distinctive service orientation and customer sense
• Good business acumen and fashion sense
• Fluency in English and Mandarin Chinese (spoken and written)
• Comprehensive knowledge of luxury retail operations and CRM systems

Skills

Experience

2 years of luxury retail experience, specifically in an Assistant Boutique Manager or equivalent supervisory role within a high-end fashion environment. Proven track record in sales performance management, team leadership, and client relationship cultivation in a luxury setting.

Education

Secondary education minimum; tertiary qualification in business, retail management, fashion, or hospitality preferred.

Workplace

Culture

Christian Dior fosters a culture of refined creativity, exceptional craftsmanship, and continuous innovation, where teams are encouraged to uphold the Maison’s heritage while shaping the future of luxury. As an employer, it offers a dynamic and exacting environment that values collaboration, excellence, and the development of talent across artistic, retail, and corporate disciplines.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.