Chanel Traffic Acquisition Project Assistant (Alternance / Work‑Study)
- Location
- Employment
- Internship
- Seniority
- Intern
- Posted
- Mar 16, 2026
About Chanel
Chanel is an iconic French luxury house with global operations across couture, ready‑to‑wear, accessories, watches, fine jewellery and beauty. The Parfums & Beauté division combines heritage brand positioning with data‑driven digital commerce, seeking disciplined creativity and rigorous execution. As an employer, Chanel is known for high standards of craftsmanship, a strong brand culture and investment in talent development across markets.
Chanel Paris seeks a Traffic Acquisition Project Assistant (Alternance) for Parfums Beauté Europe — work‑study starting Sept 2026, based in Paris.
Role & Responsibilities
- Support the planning and execution of traffic acquisition campaigns across search, social and programmatic channels for Parfums Beauté Europe.
- Assist in coordinating campaigns across three European divisions, liaising with internal marketing, e‑commerce, CRM and external agency partners.
- Produce regular performance reports and dashboards, monitor KPIs (traffic, CAC, ROAS), and flag anomalies or optimisation opportunities.
- Help implement and validate tracking, tagging and attribution setups in collaboration with Analytics/IT (e.g., GTM, pixels, server‑side tags).
- Contribute to A/B testing and conversion rate optimisation initiatives and document learnings for roll‑out across markets.
- Support budget tracking, campaign calendars and the administrative workflow for media buys and invoices.
Qualifications
- Enrolled in a Bachelor’s or Master’s program in Marketing, Digital Marketing, E‑commerce, Business or equivalent (alternance/work‑study eligible).
- Strong analytical mindset with attention to detail and a data‑oriented approach to optimisation.
- Excellent organisational and stakeholder‑management skills; proven ability to coordinate across teams and agencies.
- Fluent in French and professional working proficiency in English.
- Right to work in France for the full duration of the alternance contract.
Skills
Experience
Previous internship experience in digital acquisition, e‑commerce, or a digital agency is preferred but not mandatory; practical exposure to paid media campaigns and tracking implementations is an advantage.
Education
Currently enrolled in a Bachelor's or Master's program in Marketing, Digital Marketing, Business, Communication or related field (alternance/work‑study eligible).
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Chanel cultivates a culture of excellence where creativity, precision and discretion converge. The organisation values craftsmanship and professional development, offering a collaborative environment that blends heritage brand standards with progressive digital transformation.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Chanel, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Acquisition Assistant (Alternance)», «Paid Media Project Assistant (Work‑Study)», «Traffic & Performance Marketing Assistant (Alternance)», «Acquisition Campaign Assistant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.