Chanel Trade Activation Specialist

About Chanel

Chanel is one of the world’s most revered luxury houses, founded by Gabrielle Chanel and distinguished by an enduring vision of elegance, freedom, and modernity. As an employer, the House brings together métiers ranging from haute couture, fashion and leather goods to fragrance, beauty, watches, and fine jewelry, offering employees the opportunity to contribute to a legacy defined by exceptional craftsmanship and creative audacity. Chanel values excellence, discretion, collaboration, and long-term development, fostering an environment where talent is nurtured and heritage is continually reinterpreted for contemporary clients. Its teams are united by a commitment to quality, innovation, and the timeless spirit of the brand.

Role & Responsibilities

• Translate global CHANEL Fragrance & Beauty strategies into retailer-specific trade marketing plans aligned with launches, campaigns and key commercial moments
• Lead execution of trade plans across key retail partners in both in-store and online environments
• Identify opportunities to enhance visibility, premium brand expression and consumer experience informed by market trends and competitor activity
• Build and strengthen partnerships with retailers and distributors, developing joint marketing and visibility initiatives
• Ensure flawless in-store execution through regular field visits, activity audits and brand-standard monitoring across Scandinavia
• Manage trade marketing budgets and coordinate planning with Sales, Product Management, Supply, Digital and Visual Merchandising teams
• Lead development and production of in-store animation and point-of-sale materials from briefing to delivery
• Drive best-in-class e-merchandising across retailer platforms, ensuring premium and consistent CHANEL online experience
• Manage and optimize brand pages and product launches in line with CHANEL guidelines
• Identify and address execution gaps and optimization opportunities balancing commercial performance with brand standards
• Monitor campaign, launch and activation performance using relevant KPIs
• Transform data and insights into clear recommendations for future optimizations
• Share learnings and performance updates with local, regional and global CHANEL teams

Qualifications

• Higher education degree
• Minimum 3 years' experience in trade marketing or similar role
• Strong project management and organizational skills
• Strong communication and negotiation capabilities
• Commercial mindset with strong analytical and data-driven approach
• Solid understanding of marketing and sales principles
• Ability to work independently, prioritize and take ownership
• Excellent presentation and stakeholder-management skills across local and global teams
• Fluency in English (required); French and/or Scandinavian language highly advantageous

Skills

Experience

Minimum 3 years' experience in trade marketing or a similar role. Experience in e-commerce, luxury goods and fragrance or beauty sectors is a strong advantage. Demonstrated ability to manage complex projects, work across cross-functional teams and drive results in a fast-paced retail environment.

Education

Higher education degree (Bachelor's level or equivalent).

Workplace

Benefits

Flexible working arrangements including up to two home-office days per week. International role with regional exposure across Denmark, Norway and Sweden. Opportunity to work with one of the world's leading luxury brands in a collaborative and ambitious team environment.

Culture

Chanel fosters a culture of timeless creativity, exacting craftsmanship, and quiet excellence, where employees are encouraged to uphold the house’s heritage while contributing to its continued innovation. The workplace environment is refined, collaborative, and deeply committed to quality, offering professionals the opportunity to grow within a globally respected maison that values discretion, artistry, and long-term vision.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.