Chanel Marketing Manager, Watches & Fine Jewelry (Maternity Cover)
- Employment
- Temporary
- Seniority
- Manager
- Department
- Corporate Affairs, Sustainability & CSR
- Industry
- Fine Watches & Horology
- Posted
- May 14, 2026
About Chanel
Chanel is a globally renowned maison of haute couture, ready-to-wear, accessories, watches and fine jewelry, and prestige beauty. Independently owned and internationally recognised for uncompromising craftsmanship and brand heritage, Chanel operates a highly curated retail and wholesale network and invests heavily in creative communications and experiential marketing.
Chanel is hiring a Marketing Manager (Watches & Fine Jewelry, maternity cover) in Singapore to lead regional campaigns across SEAA & SG.
Role & Responsibilities
- Lead the development and execution of regional marketing plans and integrated campaigns for Watches & Fine Jewelry across Southeast Asia & Australasia with primary responsibility for Singapore during the maternity cover period.
- Localise global brand initiatives and product launches to ensure cultural relevance, regulatory compliance and commercial impact across markets in scope.
- Manage campaign delivery end-to-end: creative briefing, asset adaptation, media planning coordination, digital activation, in-store executions and event programming.
- Coordinate cross-functional stakeholders including regional commercial leads, retail operations, PR, CRM, digital, and global brand teams to guarantee consistency and ROI.
- Oversee agency partners and vendors (creative, media, events) ensuring timelines, budgets and quality standards are met.
- Monitor campaign performance using KPIs and analytics; prepare regular reporting and post-campaign analysis with actionable recommendations.
- Drive local influencer, press and VIP client engagement programmes to support brand desirability and client acquisition/retention objectives.
Qualifications
- Bachelor’s degree in Marketing, Business, Communications or a related discipline.
- Proven luxury marketing experience—typically 5+ years—with responsibility for regional or market-level brand and product campaigns; experience with watches and/or fine jewelry highly desirable.
- Track record managing cross-channel campaigns, product launches and events in Southeast Asia, with strong stakeholder management across commercial and creative teams.
- Demonstrated ability to work to tight deadlines, manage multiple priorities and deliver to measurable commercial objectives.
- Excellent written and verbal communication skills in English; strong presentation skills for executive reporting and agency briefings.
Skills
Experience
Approximately 5+ years of progressive marketing experience within luxury goods, watches or fine jewelry, with demonstrable regional exposure in Southeast Asia and hands-on campaign and event execution.
Education
Bachelor’s degree in Marketing, Business, Communications or equivalent.
Workplace
This position is based in Singapore, Central, Singapore.
Culture
Chanel fosters a culture that prizes creativity, heritage and meticulous attention to detail, combining artisanal excellence with strategic commercial ambition. Teams operate within a high-expectation, collaborative environment where discretion, brand stewardship and elevated client service are paramount.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Chanel, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Regional Marketing Manager, SEAA & Singapore», «Brand Marketing Manager – Watches & Fine Jewelry», «Campaign Manager, Watches & Jewellery (SEA)», «Luxury Product Marketing Manager, Singapore & SEA», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.