Chanel Marketing Executive, Fragrance & Beauty

About Chanel

Chanel is one of the world’s most revered luxury houses, founded by Gabrielle Chanel and distinguished by an enduring vision of elegance, freedom, and modernity. As an employer, the House brings together métiers ranging from haute couture, fashion and leather goods to fragrance, beauty, watches, and fine jewelry, offering employees the opportunity to contribute to a legacy defined by exceptional craftsmanship and creative audacity. Chanel values excellence, discretion, collaboration, and long-term development, fostering an environment where talent is nurtured and heritage is continually reinterpreted for contemporary clients. Its teams are united by a commitment to quality, innovation, and the timeless spirit of the brand.

Role & Responsibilities

• Develop and implement channel-specific marketing activations aligned with Brand and Marketing strategies to drive measurable business growth
• Plan and execute impactful client-facing events including pop-ups, workshops, in-store activations, sponsorships, and sampling campaigns
• Build and nurture strategic relationships with retailer and channel partners through partner-centric marketing strategies and co-branded initiatives
• Lead end-to-end campaign management across channel touchpoints, ensuring consistent brand messaging and optimal engagement across all platforms
• Collaborate with Visual Merchandising, Retail, CRM, and Communications teams to deliver integrated activation programs and seamless customer journeys
• Oversee the full lifecycle of events and activations from planning and execution to post-event analytics and performance optimization
• Manage budgets for channel marketing and activation projects, maximizing impact and ensuring cost-effectiveness
• Monitor and analyze campaign and website performance, leveraging data-driven insights to continuously refine strategies and enhance ROI
• Stay abreast of industry trends, competitor actions, and emerging best practices to inform strategic decision-making
• Equip channel partners with marketing materials, training, and campaign support to foster collaboration and shared success

Qualifications

• Degree in Marketing, Trade Marketing, or Business Administration
• Demonstrated maturity and responsibility with strong interpersonal skills
• Strong project management and stakeholder management capabilities
• Highly analytical with meticulous attention to detail and accuracy
• Commercial acumen and business understanding with ability to recommend improvements
• Strong verbal and written communication skills in Vietnamese and English
• Numerical proficiency with ease in data analysis and control

Skills

Experience

3 to 5 years of successful experience in marketing and events management within retail organizations, with retail management experience highly preferred. Experience in the cosmetics or luxury beauty industry is ideal.

Education

Degree in Marketing, Trade Marketing, or Business Administration

Workplace

Culture

Chanel fosters a culture of timeless creativity, exacting craftsmanship, and quiet excellence, where employees are encouraged to uphold the house’s heritage while contributing to its continued innovation. The workplace environment is refined, collaborative, and deeply committed to quality, offering professionals the opportunity to grow within a globally respected maison that values discretion, artistry, and long-term vision.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.