Chanel Area Sales Manager

About Chanel

Chanel is an independent French maison renowned for its haute couture, ready‑to‑wear, accessories, fragrance and beauty lines. As a globally recognised luxury house, Chanel combines artisanal craftsmanship with rigorous commercial standards and operates an extensive international retail network that prioritises brand heritage, creativity and exceptional client service.

Role & Responsibilities

• Partner with visual merchandising and point-of-sale teams to ensure window and in-counter displays consistently reflect Chanel brand standards
• Communicate company expectations on store maintenance, cleanliness, and fixture preservation to point-of-sale management and retail staff
• Negotiate with department stores to activate brand visibility programs, including banners, window displays, and promotional transparency to enhance brand presence
• Foster a culture of excellence across covered points of sale, ensuring team engagement, motivation, and alignment with Chanel vision and mission
• Deliver coaching, recognition, and delegation aligned with individual performance and capability development
• Collaborate with People & Organisation teams on hiring decisions and talent retention; recommend external retail training curricula as needed
• Lead by example as a role model for responsible point-of-sale operations and conduct across the area
• Drive a learning culture by sharing best practices and positioning the retail team to maintain market leadership
• Work with training teams to identify and implement customer service improvement opportunities
• Collaborate with CRM teams to explore sales opportunities from customer resources and analyse CRM performance metrics
• Establish protocols for handling customer complaints and translate insights into operational improvements
• Support Regional Sales Manager in allocating sales targets and setting challenging goals based on performance trends and market conditions
• Analyse sales trends at each point of sale and implement corrective actions when necessary
• Propose, apply, and adjust annual animation and promotional plans based on business needs and market intelligence
• Manage staff schedules, operational zoning, and floor coverage to optimise client service delivery
• Monitor and enhance productivity across responsible points of sale through data analysis and continuous process improvement
• Communicate regular feedback and insights to Regional Sales Manager to inform strategic recommendations
• Communicate company policy on inventory management to teams and oversee weekly and monthly stocktaking completion
• Monitor staff adherence to inventory procedures and maintain direct accountability for inventory accuracy
• Collaborate with store design and visual merchandising teams on new or renovated counter projects, proposing optimal category zoning and layout based on local market requirements
• Ensure compliance with all operational procedures regarding sales, returns, transfers, stock adjustments, and company policies
• Maintain awareness of luxury cosmetics retail market trends, monitor competitor activities, and provide actionable market intelligence
• Maintain relationships with retail partners, such as department stores, to ensure optimal business positioning and support

Qualifications

• Bachelor's degree or higher
• Minimum 5 years of sales experience in luxury or FMCG industry
• Minimum 3 years of multi-city managerial experience in a multinational environment
• Proven problem-solving and effective delegation capabilities
• Strong communication and coaching skills with ability to motivate diverse teams
• Keen attention to detail with commitment to continuous improvement
• Strong client service mindset
• Proficient with CHANEL POS system and basic computer skills
• Ability to understand and synthesise business and market intelligence
• Capacity to develop clear, challenging yet achievable goals and maintain commitment to goals in difficult circumstances
• Learning agility and openness to challenging the status quo without defensiveness

Skills

Experience

At least 5 years of sales experience in the luxury or FMCG industry, with a minimum of 3 years in multi-city managerial experience within a multinational environment. Demonstrated leadership in retail operations and proven success in managing cross-functional teams across multiple points of sale.

Education

Bachelor's degree or above

Workplace

Culture

Chanel fosters a culture of excellence that balances creative heritage with commercial rigour. Employees are expected to uphold impeccable client service and product knowledge while collaborating across functions to deliver polished retail experiences and maintain the maison’s high standards.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.