Chanel Fashion Marketing Manager
- Employment
- Full-Time
- Seniority
- Manager
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Jul 7, 2026
About Chanel
Chanel is one of the world’s most revered luxury houses, founded by Gabrielle Chanel and distinguished by an enduring vision of elegance, freedom, and modernity. As an employer, the House brings together métiers ranging from haute couture, fashion and leather goods to fragrance, beauty, watches, and fine jewelry, offering employees the opportunity to contribute to a legacy defined by exceptional craftsmanship and creative audacity. Chanel values excellence, discretion, collaboration, and long-term development, fostering an environment where talent is nurtured and heritage is continually reinterpreted for contemporary clients. Its teams are united by a commitment to quality, innovation, and the timeless spirit of the brand.
Chanel Fashion Marketing Manager – Dubai, UAE. Lead retail marketing strategy and client engagement across the Middle East region.
Role & Responsibilities
- Develop and execute comprehensive marketing strategy for the Middle East region aligned with global fashion vision and market dynamics, in partnership with boutique directors and European teams
- Lead client-centric mindset development and define individualized client engagement strategies for each boutique location
- Plan and monitor marketing budgets in accordance with global guidelines and optimize allocation for regional impact
- Implement innovative in-store client services and deploy clienteling culture reflecting European best practices, including training and adoption support
- Establish clienteling objectives and service measurement frameworks (Pulse Index, Voice of Client surveys) to optimize boutique experiences and achieve service excellence
- Deploy strategic client data tools (Pioneer, Carat) and digital client experience platforms (Waitwhile, inchanel) in collaboration with cross-functional teams
- Develop and execute impactful event strategy for the region, including in-store and out-of-store experiences that reflect overall client strategy and align with European budget guidelines
- Define and operationalize top-client strategy across all touchpoints—gifting, services, communications, and personalized experiences—ensuring service excellence through the hospitality network
- Collaborate with PR, Media, and W&FJ divisions to ensure marketing coherence and measure event impact through quantitative, qualitative, and sustainability metrics
- Lead the Middle East marketing community to ensure consistent implementation of the relational promise across all boutiques and drive active participation in fashion team initiatives
Qualifications
- Minimum 5 years of marketing experience, preferably within luxury brands or fashion sector
- Demonstrated leadership capability and ability to inspire and motivate team members toward excellence
- Strong strategic planning and execution expertise with proven track record of impact-driven results
- Exceptional analytical skills with proficiency in client data interpretation and performance metrics
- In-depth knowledge of luxury retail environment and clienteling best practices
- Fluent in English with excellent communication and interpersonal skills
Skills
Experience
Minimum 5 years of progressive marketing experience within the luxury fashion, watches, jewelry, or selective retailing sectors. Demonstrated success in developing and executing regional marketing strategies, managing retail partnerships, and leading clienteling initiatives. Experience managing marketing teams and collaborating with multi-regional, cross-functional stakeholders preferred.
Education
Bachelor's degree in Marketing, Business Administration, Communications, or related field. Advanced certification or diploma in luxury brand management or retail marketing is advantageous.
Workplace
The successful candidate will be located in Dubai, Dubai, UAE.
Culture
Chanel fosters a culture of timeless creativity, exacting craftsmanship, and quiet excellence, where employees are encouraged to uphold the house’s heritage while contributing to its continued innovation. The workplace environment is refined, collaborative, and deeply committed to quality, offering professionals the opportunity to grow within a globally respected maison that values discretion, artistry, and long-term vision.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Chanel, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Director – Fashion», «Fashion Brand Marketing Specialist», «Retail Marketing Manager – Luxury», «Regional Fashion Marketing Lead», «Boutique Marketing Strategy Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.