Chanel Deputy Boutique Manager

About Chanel

Chanel is one of the world’s most revered luxury houses, founded by Gabrielle Chanel and distinguished by an enduring vision of elegance, freedom, and modernity. As an employer, the House brings together métiers ranging from haute couture, fashion and leather goods to fragrance, beauty, watches, and fine jewelry, offering employees the opportunity to contribute to a legacy defined by exceptional craftsmanship and creative audacity. Chanel values excellence, discretion, collaboration, and long-term development, fostering an environment where talent is nurtured and heritage is continually reinterpreted for contemporary clients. Its teams are united by a commitment to quality, innovation, and the timeless spirit of the brand.

Role & Responsibilities

• Uphold Chanel’s brand image by communicating image standards to the boutique team, setting a strong example, identifying and correcting lapses, and explaining corrective measures to prevent recurrence.
• Conduct or delegate daily checks of window and in-boutique displays to ensure they reflect the seasonal collection and Chanel image.
• Maintain an optimal boutique environment, including cleanliness, furniture, fixtures, décor and team presentation; delegate checks to senior boutique staff where appropriate.
• Organize or delegate regular inspections of the boutique team’s grooming.
• Manage and inspire Fashion Advisors through role modelling, attention to their well-being, professional development, and regular observation, interaction and coaching on the boutique floor.
• Support the Head of Boutique in setting performance objectives and formally appraising Fashion Advisors every six months; use regular informal interactions to identify strengths and development needs and create action plans.
• Adapt management and communication styles to individual team members, acting as mentor, coach or counsellor as appropriate.
• Establish effective communication channels that foster open communication within the boutique team.
• Partner with the Training team and Field Trainers to follow up after training and ensure team proficiency in product knowledge, ECS and sales techniques.
• Partner with and support boutique specialists, including W&FJ specialists.
• Support the Head of Boutique in developing and executing a client-centric culture focused on client engagement and long-term relationships.
• Work with boutique team members to build a thorough, personalized understanding of Elite and High Clients and plan how to attract their return visits.
• Set customer-service standards with the Head of Boutique and motivate the team to meet them, using Mystery Shopping results, effective feedback handling, adherence to exchange and return guidelines, and accurate, up-to-date CEM client data.
• Support a positive approach to returns and exchanges; understand customer needs and expectations and guide the team in meeting them.
• Direct or delegate daily opening and closing inventory counts, ensuring discrepancies are reported promptly in accordance with Boutique and/or Retail Manager requirements.
• Supervise the Back of House team or the team member responsible for Back of House, keeping the area orderly and stock efficiently managed to support Front of House activities.
• Conduct or delegate regular inventory cycle counts and personally conduct the annual full inventory count.
• Follow company controls to prevent stock loss, pilferage and damage; monitor compliance and perform spot checks.
• Ensure best sellers are continually replenished and accessible in the Back of House, and flag slow sellers to the Boutique/Retail Manager and Product team for action.
• Encourage boutique team participation in pre- and post-buy meetings and require regular qualitative product feedback for the Product team.
• Rotate shifts with the Head of Boutique and/or other Deputy Heads of Boutiques, including weekends and public holidays, to ensure adequate floor supervision.
• Design and review staff rosters to align staffing with traffic demand and trading patterns.
• Ensure compliance with operational procedures for sales, discounts, transfers, stock adjustments and other policies.
• Ensure daily sales records and associated paperwork are completed accurately.
• Regularly provide the Head of Boutique with qualitative information on customer trends and demands, competitor activity and merchandise movement for Fashion Management.
• Resolve day-to-day operational issues promptly and astutely, seeking guidance from the Head of Boutique as needed.
• Build close partnerships with the W&FJ Division and relevant IT, Finance, ODHR, Logistics and Communications divisions, as well as Fashion division teams in VM, Marketing, Product, PR and Training, to achieve business objectives.

Skills

Culture

Chanel fosters a culture of timeless creativity, exacting craftsmanship, and quiet excellence, where employees are encouraged to uphold the house’s heritage while contributing to its continued innovation. The workplace environment is refined, collaborative, and deeply committed to quality, offering professionals the opportunity to grow within a globally respected maison that values discretion, artistry, and long-term vision.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.