Chanel Community and Engagement Manager

About Chanel

Chanel is one of the world’s most revered luxury houses, founded by Gabrielle Chanel and distinguished by an enduring vision of elegance, freedom, and modernity. As an employer, the House brings together métiers ranging from haute couture, fashion and leather goods to fragrance, beauty, watches, and fine jewelry, offering employees the opportunity to contribute to a legacy defined by exceptional craftsmanship and creative audacity. Chanel values excellence, discretion, collaboration, and long-term development, fostering an environment where talent is nurtured and heritage is continually reinterpreted for contemporary clients. Its teams are united by a commitment to quality, innovation, and the timeless spirit of the brand.

Role & Responsibilities

• Identify potential advocates based on genuine affinity, cultural relevance, and quality of engagement rather than follower metrics alone
• Support relationship journeys for selected creators and community voices, coordinating with PR leads on outreach, invitations, gifting, and follow-up
• Track relationship quality, participation, and advocacy metrics over time
• Define the House's community segmentation including creators, cultural voices, industry peers, and emerging advocates
• Build and maintain a rolling community calendar aligned with launches, brand moments, and events
• Propose and coordinate community-led initiatives such as private conversations, workshops, and cultural partnerships
• Monitor conversations, sentiment, recurring questions, cultural signals, and competitor activity
• Translate qualitative feedback into concise, actionable recommendations for leadership and partner teams
• Produce quarterly strategic insight reports identifying emerging opportunities, risks, misconceptions, and unmet community needs

Qualifications

• Exceptional relationship-building and stakeholder management skills with ability to engage and influence diverse audiences with authenticity, empathy, and discretion
• Strategic thinking with strong execution capabilities and ability to manage multiple priorities in a fast-paced environment
• Strong analytical and listening skills with ability to identify emerging cultural trends and translate insights into meaningful actions
• Excellent communication, presentation, and interpersonal skills in English and Chinese
• Passion for culture, creativity, human connection, and the values that define Chanel
• Self-motivated, adaptable, and comfortable navigating ambiguity while driving initiatives from concept through execution
• Highly collaborative and proactive with a curious mindset

Skills

Experience

Demonstrated experience building and nurturing engaged communities through relationship-based engagement strategies; proven track record of translating cultural insights into strategic communications initiatives; experience managing diverse stakeholder groups including creators, influencers, and cultural opinion leaders; background in communications, community development, or brand engagement within a luxury or culturally-oriented environment preferred.

Education

Bachelor's degree in Communications, Marketing, Public Relations, Cultural Studies, or related field.

Workplace

Culture

Chanel fosters a culture of timeless creativity, exacting craftsmanship, and quiet excellence, where employees are encouraged to uphold the house’s heritage while contributing to its continued innovation. The workplace environment is refined, collaborative, and deeply committed to quality, offering professionals the opportunity to grow within a globally respected maison that values discretion, artistry, and long-term vision.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.