Chanel Client Marketing Assistant (Work‑Study)
- Location
- Employment
- Internship
- Seniority
- Intern
- Posted
- Mar 16, 2026
About Chanel
Chanel is an independent French maison synonymous with haute couture, ready‑to‑wear, accessories and beauty. Renowned for its heritage, craftsmanship and discreet luxury, the brand maintains a global retail network and a reputation for creative excellence. As an employer, Chanel is known for demanding standards, investment in employee development and a strong emphasis on client experience and brand stewardship.
Chanel Paris seeks a Client Marketing Assistant (Work‑Study) for the Fashion Boutique — alternance starting Sept 2024.
Role & Responsibilities
- Support the boutique’s client marketing and CRM activities, including campaign preparation, segmentation and execution.
- Maintain and enrich the client database: data entry, hygiene checks, enrichment and tagging for clienteling initiatives.
- Assist in localised client acquisition and retention programs, including invitations, follow‑ups and RSVP management for in‑store events.
- Produce regular performance reports and dashboards to measure campaign effectiveness and client engagement.
- Collaborate closely with boutique teams to align marketing actions with store priorities and to support client appointments.
- Contribute to content preparation for client communications and social channels, ensuring brand consistency.
- Provide administrative support for marketing projects and coordinate with regional marketing teams when required.
Qualifications
- Enrolled in a recognised higher‑education programme (Bachelor’s/Master’s) in Marketing, Luxury Brand Management, Commerce or equivalent (work‑study / alternance contract).
- Strong organisational skills and meticulous attention to data quality and confidentiality.
- Excellent interpersonal and written communication skills, with a client‑centric approach.
- Demonstrated interest in luxury fashion and retail; professionalism appropriate to a couture environment.
- Availability to work on a work‑study schedule beginning September 2024 and for the contractual duration of the alternance.
Skills
Experience
Previous internship or part‑time experience in luxury retail, CRM, clienteling or marketing is advantageous but not mandatory; demonstrable interest in client relationship management and retail operations is expected.
Education
Currently enrolled in a Bachelor's or Master's programme in Marketing, Luxury Brand Management, Business Administration or a related discipline (work‑study/alternance compatible).
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Chanel fosters a culture of artisanal excellence, discretion and creative rigor. Employees operate within a high‑standards, collaborative retail environment where attention to detail, client service and brand custodianship are paramount.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Chanel, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Client Marketing Assistant — Alternance», «CRM & Clienteling Assistant (Work‑Study)», «Boutique Marketing Coordinator (Work‑Study)», «Client Relations & Marketing Assistant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.