Celine Digital Performance Analyst
- Location
- ParisÎle-de-FranceFrance
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- May 27, 2026
About Celine
Celine is a prestigious French luxury fashion and leather goods maison renowned for its minimalist aesthetic and sophisticated craftsmanship. Part of the LVMH Moët Hennessy Louis Vuitton conglomerate, Celine operates globally across 80 e-commerce markets while maintaining its distinctive editorial vision and commitment to excellence in design and quality.
Celine Digital Performance Analyst (M/W/X) | Paris, France – E-commerce analytics role reporting KPIs, dashboards, and acquisition performance across 80 global markets.
Role & Responsibilities
- Perform data extractions and regular or ad-hoc performance analyses on digital customer journeys across global e-commerce platforms
- Support analysis of weekly paid acquisition strategy via regular data exports and track ROAS per campaign
- Analyze historical performance using key KPIs by source and country to inform strategic decisions and paid budget allocation
- Assist the Acquisition Manager in daily monitoring and reporting of campaign performance across all markets
- Update and maintain Looker Studio dashboards for internal stakeholders, ensuring data reliability and continuous optimization
- Support the Performance Manager in documenting and implementing activity-specific processes and standard operating procedures
- Provide analysis and recommendations to the e-merchandising team based on data-driven insights
- Participate in implementation, monitoring, and optimization of tracking across all e-commerce platforms
- Ensure quality and reliability of data collection through GA4 and Google Tag Manager
- Coordinate testing phases and contribute to the update of reference tracking documentation
Qualifications
- Master's degree from a Business School, Engineering School, or equivalent institution with specialization in Digital, Data, or E-Business
- Minimum 3 to 5 years of professional experience
- Proven track record in Web Analytics or paid acquisition
- Strong proficiency in Google Analytics (GA4), Looker Studio, Google Search Console, and Contentsquare
- Advanced expertise in Meta Business Manager and Google Business Manager
- Expert-level command of Excel and Google Sheets
- Knowledge of Google Tag Manager
Skills
Experience
Minimum 3 to 5 years of professional experience, with previous experience in web analytics or paid acquisition highly valued.
Education
Master's degree from a Business School, Engineering School, or equivalent institution with specialization in Digital, Data, or E-Business.
Workplace
The successful candidate will be located in Paris, Île-de-France, France.
Culture
Celine cultivates an environment of mutual respect where diversity and individual perspectives are recognized and valued. The organization is committed to fostering an inclusive workplace where all employees feel integrated and supported, with particular emphasis on equal opportunities and recognition of distinctive talents across all backgrounds and identities.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Celine, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «E-Commerce Analytics Specialist», «Web Analytics Manager», «Performance Data Analyst», «Digital Analytics Coordinator», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.