Cartier Digital Manager
- Location
- Employment
- Contract
- Seniority
- Manager
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- High Jewelry
- Posted
- Apr 16, 2026
About Cartier
Cartier is a globally recognised maison renowned for high jewellery and luxury watches. As part of an international luxury group, Cartier combines artisanal craftmanship with refined marketing and digital excellence, operating across boutiques, selective retail, and digital channels worldwide.
Cartier in Paris seeks a Digital Manager (8‑month contract) to lead digital strategy, campaigns and omnichannel initiatives for the maison.
Role & Responsibilities
- Define and execute the digital strategy for France (and local markets as assigned), aligning online initiatives with Cartier’s brand positioning and commercial objectives.
- Plan, coordinate and deliver performance marketing, acquisition and retention campaigns across paid search, social, display and email/CRM channels.
- Lead digital product and content delivery for the website and e‑commerce experience: brief, prioritise and follow up with internal teams and external agencies.
- Manage omnichannel initiatives and close collaboration with retail, merchandising, client services and creative teams to ensure consistent brand and customer experiences.
- Establish KPIs, monitor performance with regular reporting and dashboards, and implement optimisation through A/B testing and data-driven insights.
- Oversee budgets and vendor relationships; select and manage external partners and agencies to deliver digital projects on time and on brief.
- Ensure compliance with brand guidelines, legal requirements and data‑protection standards across all digital touchpoints.
Qualifications
- Proven experience in digital marketing or e‑commerce, preferably within luxury goods, premium retail, or an agency servicing high‑end brands.
- Strong project management skills with demonstrable experience coordinating cross‑functional teams and external partners.
- Commercial mindset with experience setting and reporting on digital KPIs and delivering measurable acquisition/retention results.
- Excellent written and spoken French and strong professional English, with the ability to write and approve brand‑sensitive content.
- Ability to manage budgets and procurement processes for digital campaigns and technology vendors.
Skills
Experience
Typically 3–6 years in digital marketing, e‑commerce or digital project management, with at least some experience in luxury, premium retail or agency environments and a track record of delivering measurable online commercial results.
Education
Bachelor’s degree in Marketing, Digital Media, Business or equivalent; a master’s degree or specialised digital certification is an advantage.
Workplace
This position is based in Paris, Île-de-France, France.
Culture
Cartier places high value on craftsmanship, refinement and discretion; the workplace blends creative excellence with rigorous commercial standards. Teams operate in an international, collaborative environment that emphasises attention to detail, brand stewardship and long‑term client relationships.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Cartier, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Marketing Manager», «E‑commerce & Digital Manager», «Digital Project Manager», «Online Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.