Canada Goose Assistant Visual Merchandising Manager

Role & Responsibilities

• Lead visual merchandising initiatives across APAC commercial channels, including direct-to-consumer stores, department stores, shop-in-shops, franchise locations, distributor partners, and wholesale accounts, ensuring a consistent, elevated Canada Goose brand experience.
• Adapt and implement global visual merchandising directives to address regional business needs, customer insights, and market opportunities while maintaining brand integrity.
• Partner with Retail, Wholesale, Marketing, Merchandising, and Planning teams to deliver seasonal priorities, commercial initiatives, and market activations across APAC.
• Drive visual merchandising excellence through regular store visits, execution audits, and business reviews, recommending improvements to brand presentation, customer experience, and commercial performance.
• Develop visual merchandising capabilities across APAC through training, coaching, and ongoing field support for store teams, visual merchandising representatives, and partner staff.
• Manage execution of seasonal product launches, capsule collections, collaborations, showroom presentations, market weeks, and key brand activations, ensuring impactful storytelling and consistent execution across channels.
• Analyze sales, inventory, productivity, and sell-through trends to identify opportunities and implement merchandising solutions that support commercial objectives.
• Ensure visual presentations, signage, fixtures, display materials, and marketing collateral meet global brand standards and local market requirements.
• Oversee the management and deployment of visual merchandising assets across APAC, ensuring efficient allocation, utilization, and operational excellence.
• Monitor market trends, competitive activity, and industry best practices to identify opportunities that strengthen Canada Goose's brand presence, customer experience, and business performance.
• Serve as a key visual merchandising partner across APAC, fostering collaboration between regional teams, market stakeholders, and global functions.
• Lead visual merchandising execution for new store openings, relocations, renovations, major campaigns, and other strategic business initiatives.
• Travel across APAC markets to support training, store visits, project execution, and business priorities, with flexibility to meet evolving business needs.

Qualifications

• University degree or college diploma in Visual Merchandising, Marketing, Fashion Management, Business, or a related discipline.
• Minimum 3–5 years of visual merchandising experience in the luxury apparel industry.
• Demonstrated experience supporting wholesale, shop-in-shop, department store, franchise, or distributor environments.
• Experience managing multiple markets and stakeholders across APAC preferred.
• Experience supporting seasonal product launches, special events, and commercial activations.
• Luxury fashion or premium retail industry experience strongly preferred.
• Fluency in Cantonese, Mandarin, and English is required.
• Strong understanding of wholesale business models, department store operations, and shop-in-shop environments.
• Commercially driven, with the ability to connect visual merchandising strategies to sales performance and sell-through results.
• Knowledge of merchandising, inventory management, retail operations, and business processes.
• Excellent stakeholder management skills, with the ability to influence internal teams and external wholesale partners.
• Strong analytical ability and experience using sales and inventory data to inform visual merchandising decisions.
• Ability to manage multiple markets, priorities, and projects in a fast-paced environment.
• Highly detail-oriented, with strong execution discipline.
• Excellent presentation, training, communication, and relationship-building skills.
• Self-motivated and entrepreneurial, with the ability to work independently with minimal supervision.
• Strong problem-solving skills and adaptability in a rapidly evolving business environment.
• Proficient in Microsoft Office, particularly PowerPoint and Excel.
• Demonstrates Canada Goose Values by being innovative, respectful, passionate, accountable, and entrepreneurial in all interactions.

Skills

Experience

Minimum 3–5 years of visual merchandising experience in the luxury apparel industry; experience supporting wholesale, shop-in-shop, department store, franchise, or distributor environments; experience supporting seasonal product launches, special events, and commercial activations. Experience managing multiple markets and stakeholders across APAC preferred.

Education

University degree or college diploma in Visual Merchandising, Marketing, Fashion Management, Business, or a related discipline.

Benefits

Comprehensive and competitive Total Rewards Program; career growth opportunities through internal and external programs; Goose Rewards and ICON Rewards; donation matching and paid volunteer time through CG Gives; tools and resources supporting physical and mental health, adapting to change, and connecting with colleagues.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.