- Location
- 501 Fashion Ave (View map)New York, NY 10018USA
- Employment
- Full-Time
- Seniority
- Mid-Level
- Compensation
- $82,500–117,100/year
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Sep 22, 2026
About Calvin Klein
Calvin Klein is a globally influential American fashion house founded in New York in 1968, celebrated for its refined minimalism, modern sensuality, and cultural impact across apparel, underwear, denim, fragrance, and lifestyle categories. As an employer, the brand offers a dynamic environment where design intelligence, commercial agility, and inclusive storytelling converge. Its teams contribute to a legacy shaped by bold imagery, disciplined simplicity, and a distinctly urban point of view. Calvin Klein seeks talent eager to challenge convention, understand contemporary consumers, and build resonant brand experiences within an international organization committed to creativity, collaboration, and responsible growth.
Calvin Klein seeks an Associate Manager for Paid Media to develop and execute comprehensive brand media strategies across social platforms including Meta, TikTok, Twitter, Snapchat, and Pinterest. Reporting to the Senior Manager of Brand Media, this role manages hands-on paid social execution, audience segmentation, DPA/DABA campaigns, and real-time optimization while collaborating with creative, merchandising, analytics, and agency partners to drive sales and growth objectives across seasonal and always-on campaigns.
Role & Responsibilities
- Translate business priorities into tactical, innovative brand media strategies for run-of-business and seasonal campaigns
- Execute paid social campaigns across Facebook, Instagram, Pinterest, TikTok and emerging social channels from concept through real-time optimization and performance analysis
- Work cross-functionally with creative, merchandising, and analytics teams to develop full-funnel campaigns supporting all business areas
- Manage audience segmentation and creative strategies to develop unique tactics aligned with various business goals
- Oversee DPA/DABA campaign strategy and execution to drive profitable demand across Calvin Klein e-commerce, retail, and licensee markets
- Proactively identify efficiency improvements, design and execute testing strategies, and present data-driven recommendations to enhance marketing performance
- Collaborate with platform partners to ensure alignment with industry best practices and implementation of latest platform updates and opportunities
- Manage day-to-day coordination with paid media agency partners, serving as primary point of contact for campaign optimization and performance reporting
Qualifications
- Minimum 3–5 years of hands-on experience in paid social media management
- Demonstrated expertise across paid social platforms including Facebook, Instagram, TikTok, Pinterest, and Snapchat
- Proficiency with Facebook Ads Manager, TikTok Ads Manager, Pinterest Business, and Adobe Analytics
- Understanding of out-of-home (OOH) media buys, programmatic advertising, and partnership marketing
- Proven ability to collaborate with internal and external resources to develop strategies within budget and timeline constraints
- Experience identifying business needs, presenting testing strategies, and solving problems through data-driven approaches
- Demonstrated skill in analyzing channel performance, connecting channel insights to business goals, and making real-time optimizations
- Experience at a marketing or media agency is preferred
Skills
Experience
Minimum 3–5 years of professional experience in paid social media marketing, with hands-on expertise managing campaigns across multiple social platforms. Experience at a marketing or media agency is preferred. Background collaborating with creative teams, analytics departments, and external agency partners to execute integrated brand campaigns.
Education
Bachelor's degree in marketing, business, analytics, or a related field required.
Workplace
The successful candidate will be located in New York, NY, USA.
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Compensation
The base compensation for this position ranges from USD 82,500 to USD 117,100 per annum.
Benefits
Competitive pay with bonus eligibility; comprehensive medical, vision, and dental insurance; life and disability insurance; above-market 401(k) contribution; generous paid time off and company-paid holidays; hybrid working arrangements; volunteer opportunities and flexible work schedules; Headspace membership; fitness membership reimbursement and up to $200 annual rewards for healthy activities; Care.com services for childcare, elder care, adoption, and pet care; tuition reimbursement for continued education; associate discount on company outlets and e-commerce sites.
Culture
Calvin Klein fosters a modern, inclusive workplace culture shaped by bold creativity, confident self-expression, and a global fashion perspective. As an employer, the brand encourages collaboration across disciplines, empowers teams to challenge conventions, and maintains a fast-paced environment where innovation and cultural relevance are central to its identity.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Calvin Klein, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Paid Media Manager», «Social Media Campaign Manager», «Brand Media Specialist», «Digital Media Manager», «Performance Marketing Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.