- Employment
- Full-Time
- Seniority
- Senior
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Oct 23, 2026
About Burberry
Burberry Limited, a quintessentially British luxury fashion house, is renowned for its innovative designs and commitment to quality. As part of the global luxury conglomerate, Burberry offers a dynamic and inclusive work environment where creativity and excellence are at the forefront. The company is dedicated to fostering a culture that encourages diversity and sustainability, making it a leader in the luxury industry.
Burberry is hiring a Senior Product Manager for the Fulfilment domain in London to own product vision, roadmap, priorities and outcomes from discovery through delivery and optimisation. The role leads a Product Analyst and partners with customers, business stakeholders, UX, Engineering and Delivery; three Senior Manager, Product roles are being hired across Fulfilment, Commerce and Web Experience.
Role & Responsibilities
- Define and continuously evolve the product vision, strategy and outcome-led roadmap for the assigned domain.
- Translate Burberry’s brand, customer and commercial priorities into clear product outcomes and measurable priorities.
- Prioritise strategic, optimisation, compliance and run initiatives, making start, stop, defer and sequencing decisions based on value, evidence, risk and capacity.
- Develop and sponsor business and value cases, defining expected benefits, success measures and investment trade-offs.
- Partner with Engineering and Delivery on roadmap sequencing, feasibility, dependencies and capacity constraints.
- Lead product discovery with UX and Product Analysts, participating in customer research, journey reviews, workshops and problem definition.
- Use customer research, behavioural analytics, product performance and business insight to identify and validate opportunities before significant investment.
- Define the problem, desired outcome, hypothesis and success measures for priority initiatives.
- Lead experimentation and optimisation priorities, deciding what to test and why, and working with UX and the Product Analyst to determine from results whether to scale, iterate or stop.
- Own product KPIs, OKRs and performance reviews, evolving priorities based on evidence and value realisation rather than feature completion alone.
- Remain involved through refinement and delivery, providing timely product decisions, resolving trade-offs and ensuring work aligns with intended customer and business outcomes.
- Be accountable for business acceptance of delivered solutions, with the Product Analyst leading detailed UAT planning, coordination and validation.
- Partner with Engineering and Delivery leadership to understand technical feasibility, architecture implications, delivery sequencing, risks and capacity, and incorporate these into product priorities and business trade-offs.
- Support release readiness and adoption, capturing delivery learnings, customer feedback and performance outcomes to inform future priorities.
- Lead and develop the Product Analyst, set clear priorities and maintain strong product management practices across the domain.
- Partner with the Senior UX Manager and UX Designers to ensure customer insight and experience design shape decisions from discovery through optimisation.
- Build trusted relationships with senior business stakeholders, aligning teams around customer and business outcomes rather than individual requests.
- Lead product planning, roadmap reviews, discovery workshops, prioritisation sessions and product showcases, remaining visible and hands-on in key product forums.
- Champion a transparent, collaborative and evidence-led product culture by sharing product direction, progress, customer insight, experimentation learnings, performance and outcomes across Product, UX, Engineering and the wider business.
- Deliver product vision, strategy and an outcome-led roadmap; prioritised opportunities, investment and sequencing decisions; business and value cases and investment recommendations; product OKRs, KPIs, success measures and performance reviews; discovery briefs, problem statements, hypotheses and experiment priorities; and quarterly business reviews, Business and IT Steercos, roadmap reviews, product showcases and value realisation updates.
Qualifications
- Significant experience managing complex digital or omnichannel products within a product-led organisation.
- Proven ability to combine product strategy with hands-on discovery, prioritisation, delivery decision-making and continuous optimisation.
- Strong commercial and analytical capability, using customer research, behavioural data and product analytics to inform decisions and measure outcomes.
- Demonstrable experience developing business cases, prioritising competing opportunities and measuring value realisation.
- Experience leading experimentation and continuous improvement across digital customer journeys.
- Strong cross-functional leadership, stakeholder management and facilitation skills, with experience working alongside UX, Product Analysis, Engineering, Architecture and Delivery.
Skills
Experience
Significant experience managing complex digital or omnichannel products within a product-led organisation; experience developing business cases and leading experimentation and continuous improvement across digital customer journeys.
Workplace
The successful candidate will be located in London, England, UK.
Explore jobs in England or in the UK.
Culture
Burberry fosters a creative and inclusive workplace culture that values diversity and sustainability. The company is committed to being a force for good, driving industry change and championing community engagement.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Burberry, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Product Management Lead», «Senior Digital Product Manager», «Product Domain Lead», «Senior Product Lead», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.