Bvlgari Brand Marketing Insights Analyst
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Creative, Design & Styling
- Industry
- High Jewelry
- Posted
- Sep 18, 2026
About Bvlgari
Founded in Rome in 1884, Bvlgari is one of the world’s most distinctive luxury houses, celebrated for its bold Italian creativity, exceptional craftsmanship, and mastery of jewellery, watches, accessories, fragrances, and hospitality. As an employer, Bvlgari offers a refined, international environment where heritage and innovation meet, inviting talent to contribute to a culture of excellence, entrepreneurial spirit, and client-centric elegance. The Maison values diverse expertise, from artisanal savoir-faire to retail leadership and corporate functions, and encourages professional growth within the wider LVMH ecosystem. Working at Bvlgari means joining a Roman-born brand with a global vision and an enduring passion for beauty.
Bulgari seeks Brand Marketing Insights Analyst in Rome to evaluate marketing effectiveness and provide competitive intelligence within the luxury watches and jewelry sector.
Role & Responsibilities
- Evaluate performance of key brand activations, campaigns, product launches and events by synthesizing qualitative and quantitative data into comprehensive post-project reports and recommendations
- Monitor ongoing KPIs for strategic projects and share relevant insights with Brand Marketing, Project Managers and senior management
- Contribute to project brief development, KPI definition, and cross-functional coordination of project information, updates and timelines
- Monitor and analyze key competitors' marketing strategies, campaigns and experiential activations, delivering regular competitive intelligence reports
- Develop and share quarterly reports on competitor activities, highlighting relevant trends and strategic implications for brand strategy
- Conduct detailed monthly monitoring of competitors' paid media activities to support development of strategic marketing frameworks
- Consolidate and share key market and consumer insights to support brand and business decision-making
Qualifications
- University degree in Marketing, Market Research, Business Analytics or related field
- Proficiency in interpreting complex data and identifying meaningful patterns
- Advanced proficiency in Microsoft Excel and PowerPoint
- Fluency in both Italian and English (written and spoken)
Skills
Experience
3–5 years of experience in marketing insights, market research, or business analytics roles, preferably within the luxury sector
Education
University degree in Marketing, Market Research, Business Analytics, or related field
Workplace
This position is based in Rome, Lazio, Italy.
Culture
Bvlgari fosters a dynamic, multicultural workplace where Italian heritage, Roman creativity, and exceptional craftsmanship shape every aspect of the employee experience. The Maison encourages entrepreneurship, collaboration, and a passion for excellence, offering teams the opportunity to contribute to a bold luxury vision across jewelry, watches, fragrances, accessories, and hospitality.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bvlgari, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Insights Manager», «Brand Insights Specialist», «Market Research Analyst», «Marketing Analytics Associate», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.