Bvlgari Assistant Trade Marketing Manager

Employment
Full-Time
Seniority
Mid-Level
Posted
Sep 22, 2026

About Bvlgari

Founded in Rome in 1884, Bvlgari is one of the world’s most distinctive luxury houses, celebrated for its bold Italian creativity, exceptional craftsmanship, and mastery of jewellery, watches, accessories, fragrances, and hospitality. As an employer, Bvlgari offers a refined, international environment where heritage and innovation meet, inviting talent to contribute to a culture of excellence, entrepreneurial spirit, and client-centric elegance. The Maison values diverse expertise, from artisanal savoir-faire to retail leadership and corporate functions, and encourages professional growth within the wider LVMH ecosystem. Working at Bvlgari means joining a Roman-born brand with a global vision and an enduring passion for beauty.

Bulgari seeks an Assistant Trade Marketing Manager in Shanghai to support event strategy, execution, and team coordination in luxury watches and jewellery.

Role & Responsibilities

  • Lead and coordinate with internal and external functions for events planning, in-store activities, and heritage (HJ) events
  • Support strategy definition, planning, and concept development across different product categories
  • Independently implement and execute branding events and trade activities with strong project management discipline
  • Manage multiple concurrent tasks with excellent prioritization and timeline management capabilities
  • Oversee project execution from briefing through completion, including marketing and event production aspects
  • Support team leadership to ensure roll-out and implementation of the annual activation calendar
  • Develop foundational knowledge of event production, including materials pricing, finishing, and structural elements
  • Manage budgeting and cost control, including negotiation with internal and external stakeholders
  • Lead team members with clear direction to achieve organizational goals
  • Provide guidance and support to team members throughout project execution
  • Brief and direct external agencies to ensure deliverables align with project objectives
  • Coordinate with franchisees, wholesalers, media, and VIP stakeholders

Qualifications

  • Bachelor's degree
  • Strong presentation, interpersonal, and organizational skills
  • Excellent knowledge of event management and project management methodologies
  • Excellent understanding of luxury brand positioning and heritage
  • Outstanding planning, implementation, presentation, and negotiation skills
  • Strong sense of responsibility and ownership with self-motivation
  • Strong written and spoken English proficiency
  • In-depth knowledge of luxury marketing practices

Skills

Event management Project management Budget planning and control Team leadership Strategic marketing planning Stakeholder coordination Agency management Presentation skills Negotiation skills Multi-task management Operational planning

Experience

6–8 years of professional experience in marketing and events within the luxury industry, with demonstrated success in event management, project coordination, and cross-functional collaboration.

Education

Bachelor's degree

Workplace

The successful candidate will be located in Shanghai, Shanghai, China.

Culture

Bvlgari fosters a dynamic, multicultural workplace where Italian heritage, Roman creativity, and exceptional craftsmanship shape every aspect of the employee experience. The Maison encourages entrepreneurship, collaboration, and a passion for excellence, offering teams the opportunity to contribute to a bold luxury vision across jewelry, watches, fragrances, accessories, and hospitality.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bvlgari, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Trade Marketing Coordinator», «Marketing Events Manager», «Trade Marketing Executive», «Marketing Activation Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Bvlgari

Bvlgari Assistant Trade Marketing Manager

Shanghai, China

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