Bvlgari Accessories Communication Senior Manager

About Bvlgari

Founded in Rome in 1884, Bvlgari is one of the world’s most distinctive luxury houses, celebrated for its bold Italian creativity, exceptional craftsmanship, and mastery of jewellery, watches, accessories, fragrances, and hospitality. As an employer, Bvlgari offers a refined, international environment where heritage and innovation meet, inviting talent to contribute to a culture of excellence, entrepreneurial spirit, and client-centric elegance. The Maison values diverse expertise, from artisanal savoir-faire to retail leadership and corporate functions, and encourages professional growth within the wider LVMH ecosystem. Working at Bvlgari means joining a Roman-born brand with a global vision and an enduring passion for beauty.

Role & Responsibilities

• Develop and implement the annual marketing and communication strategy for the Accessories category, identifying integration opportunities within the broader Bulgari calendar and proposing one-brand synergies
• Drive integrated communication efforts by coordinating with internal Brand and Communication teams including Celebrity, Events, Social Media, Media, Product Marketing, Trade Marketing, and Image to ensure consistent messaging
• Execute a strong global editorial placement strategy for key launches, aligning efforts across markets to amplify brand messages and managing external consultants for PR activity activation
• Organize and manage interviews for the Accessories Managing Director and Creative Director, ensuring high-profile visibility
• Provide strategic support for the annual global LG&A event including briefing, planning, and post-event amplification
• Coordinate Paris Couture and Milan Fashion Week presentations for targeted press and organize strategic meetings for the Creative Director during these events
• Ensure unified approach during market visits through clienteling events, editor meetings, and cultural activations to create meaningful local moments

Qualifications

• Proven experience in defining and implementing global marketing and communication strategies within the luxury sector, preferably with Accessories expertise
• Solid knowledge of PR dynamics and media relations across print, influencer, and digital channels
• Demonstrated competence in managing high-profile events and fashion shows at international level
• Ability to analyze market data and campaign performance to inform strategic decisions
• Excellent knowledge of digital communication and social media platforms and tools
• Fluency in written and spoken English; knowledge of additional languages is advantageous

Skills

Experience

Minimum 10 years of progressive experience in marketing communications, brand management, or strategic communications roles, with substantial exposure to luxury goods, accessories, or fashion sectors.

Education

University degree in Communications, Marketing, Business Administration, or equivalent field; advanced qualification in luxury brand management or strategic communications is valued.

Workplace

Compensation

The base compensation for this position is EUR 65,000 per annum.

Benefits

Participation in bonus scheme based on individual and/or company performance; benefits in accordance with current company policies; employment governed by applicable national collective bargaining agreement (CCNL Terziario, Distribuzione e Servizi).

Culture

Bvlgari fosters a dynamic, multicultural workplace where Italian heritage, Roman creativity, and exceptional craftsmanship shape every aspect of the employee experience. The Maison encourages entrepreneurship, collaboration, and a passion for excellence, offering teams the opportunity to contribute to a bold luxury vision across jewelry, watches, fragrances, accessories, and hospitality.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.