Bucherer Retail Trainer

About Bucherer

Founded in Lucerne in 1888, Bucherer is a Swiss luxury retailer renowned for exceptional watches, fine jewellery and attentive client service. Its heritage unites specialist expertise with an appreciation for craftsmanship, expressed through prestigious watch collections and its own Bucherer Fine Jewellery creations. As an employer, Bucherer brings together professionals across luxury retail, watchmaking, jewellery, client relations and corporate functions. Careers within the house call for precision, discretion and a nuanced understanding of an international clientele. Employees contribute to a distinguished retail experience, balancing the traditions of Swiss hospitality with the evolving expectations of contemporary luxury.

Role & Responsibilities

• Ensure the implementation of retail standards and an excellent customer experience.
• Support store openings, product launches and sales initiatives.
• Analyse sales KPIs, customer feedback and mystery-shopping results to identify areas for development.
• Design and deliver sales training and coaching initiatives for retail teams.
• Provide on-the-job coaching to improve sales performance, service quality and customer loyalty.
• Teach luxury selling, clienteling and new-customer acquisition.
• Promote a sustainable coaching, feedback and performance culture.
• Coach and develop store managers and executives in sales leadership.
• Identify and develop talent and emerging leaders.
• Measure training outcomes against defined sales and service KPIs.

Qualifications

• Completed commercial training or a degree focused on business administration, sales, retail management, or a comparable qualification.
• Several years of professional experience in retail, the premium segment or the luxury segment.
• Demonstrated sales experience and experience delivering training and coaching initiatives.
• In-depth knowledge of sales excellence, clienteling, new-customer acquisition and customer experience.
• Experience analysing sales metrics and deriving targeted development measures.
• Strong coaching, training and presentation skills.
• Strong sales and customer orientation, with an affinity for the luxury segment.
• Strong communicator and an inspiring personality, able to persuade stakeholders at all levels.
• Hands-on approach and an independent, structured and results-oriented working style.
• Business-fluent German and English.

Skills

Experience

Several years of professional experience in retail, the premium segment or the luxury segment; demonstrated sales experience and experience delivering training and coaching initiatives.

Education

Completed commercial training or a degree focused on business administration, sales, retail management, or a comparable qualification.

Benefits

Learning on the job and targeted continuing education; varied responsibilities in a demanding international environment.

Culture

Bucherer’s workplace culture is shaped by its Swiss heritage, expertise in fine watches and jewellery, and commitment to highly personalised client service. Its professional environment values precision, discretion and collaboration, combining specialist product knowledge with the relationship-building skills essential to luxury retail.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.