- Location
- Stuttgart Baden-Württemberg Germany
- Employment
- Full-Time
- Seniority
- Manager
- Department
- Corporate Affairs, Sustainability & CSR
- Posted
- Nov 13, 2026
About Breuninger
Founded in Stuttgart in 1881 by Eduard Breuninger, Breuninger is a leading European department store and omnichannel retailer specialising in premium and luxury fashion, beauty and lifestyle. Its identity combines a long-standing commitment to personal service with a curated selection of international designers and contemporary brands. As an employer, Breuninger offers a broad professional landscape spanning retail sales, buying, visual merchandising, logistics, technology and corporate functions. Its blend of physical stores and digital commerce creates opportunities for professionals who value customer experience, commercial insight and collaboration, while contributing to the continued evolution of a distinctive name in European retail.
The International Marketing Manager will develop integrated marketing and communications plans, localize campaigns and establish processes for Breuninger’s international markets, with a particular focus on the Nordics and the Netherlands. This newly created role sits within the Brand Marketing team and partners with Country Managers and cross-functional teams to strengthen Breuninger’s brand internationally. The position is full-time.
Role & Responsibilities
- Develop and implement a holistic marketing and communications plan for international markets, with a particular focus on the Nordics and the Netherlands.
- Adapt global campaigns for international markets and implement them locally in collaboration with the Onsite, Performance Marketing and CRM teams.
- Establish structures and workflows for local campaign and communications management in international markets.
- Ensure consistent tone of voice and messaging across international markets.
- Identify and leverage local market opportunities to increase brand awareness.
- Collaborate closely with internal teams and stakeholders across functions and regions.
Qualifications
- International marketing experience in fashion e-commerce and a hands-on approach.
- Bachelor’s or master’s degree in Marketing, Communications, (International) Business or a related field.
- Fluency in German and English; Danish, Swedish and/or Dutch language skills are a plus.
- At least five years of marketing experience, ideally in fashion e-commerce.
- Proven experience planning and executing integrated marketing campaigns.
- Excellent communication and presentation skills.
- Strong project management and organizational skills, with a solution-oriented mindset.
- Deep understanding of consumer behavior, the competitive landscape and market trends.
- Experience in scale-up environments or building new business areas is a plus.
- Emotional intelligence, a collaborative approach and excellent stakeholder management skills.
- Ability to take ownership, build processes and structures, work effectively with complex processes, drive continuous improvement and collaborate across teams in dynamic, fast-paced environments.
Skills
Experience
At least five years of marketing experience, ideally in fashion e-commerce; international marketing experience.
Education
Bachelor’s or master’s degree in Marketing, Communications, (International) Business or a related field.
Workplace
The successful candidate will be located in Stuttgart, Baden-Württemberg, Germany.
Explore jobs in Baden-Württemberg or in Germany.
Benefits
Voluntary vacation and Christmas bonuses; contributions to retirement savings plans; 30% employee discount, including for a partner and covering dining and hair salon services; additional vacation days from the fifth year; subsidy for an Urban Sports membership; training and leadership programs; workation for up to 30 calendar days per year in select European countries; option to purchase additional vacation days through salary conversion, supplemented by a sabbatical option; Company Bike leasing for a bike or e-bike.
Culture
Breuninger’s workplace culture is shaped by its German heritage in premium fashion and lifestyle retail, with an emphasis on attentive service, product expertise and meticulous presentation. Its combination of department-store hospitality and digital commerce creates an environment where collaboration, commercial awareness and an understanding of discerning customers are central.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.