- Location
- Karlsruhe Baden-Württemberg Germany
- Employment
- Part-Time
- Seniority
- Intern
- Department
- Creative, Design & Styling
- Industry
- Fine Watches & Horology
- Posted
- Oct 22, 2026
About Breitling
Founded in 1884 by Léon Breitling, Breitling is a Swiss watchmaker renowned for its precision chronographs and enduring ties to aviation. Headquartered in Grenchen, the brand combines a distinctive technical heritage with a contemporary approach to luxury, design and responsible business. As an employer, Breitling offers a professional environment spanning watchmaking, engineering, product development, marketing and international retail. Its global presence connects specialist expertise with diverse markets, while its identity remains rooted in Swiss craftsmanship and innovation. For professionals drawn to both mechanical excellence and brand transformation, Breitling represents an opportunity to contribute to the continuing evolution of an established watchmaking house.
Breitling is seeking a Marketing Working Student to join its team in Karlsruhe from 1 March 2027. The role supports brand guidelines, trade and consumer marketing projects, campaigns, events, PR, partnerships and market reporting.
Role & Responsibilities
- Implement and coordinate Breitling marketing guidelines.
- Manage independent trade marketing and consumer marketing projects, including ordering, designing and allocating promotional gifts.
- Support the implementation of the annual media plan, marketing campaigns, mailings and special projects in PR and consumer marketing.
- Assist with the organization of Breitling events, roadshows and trade fairs.
- Support Breitling PR shoots and press enquiries.
- Contribute to monthly reports on marketing activities in the German market, including KPIs.
- Support content creator campaigns and KOL activations in partnership marketing.
Qualifications
- Currently pursuing a business-related degree with a focus on marketing, or holding an equivalent qualification.
- Enjoy working in a team and applying theoretical knowledge in practice.
- Approach new tasks systematically.
- Take an active role and support day-to-day operations.
- Good written and spoken English; proficiency in standard MS Office applications.
- Class B driving licence.
Skills
Education
Currently pursuing a business-related degree with a focus on marketing, or an equivalent qualification.
Workplace
This position is based in Karlsruhe, Baden-Württemberg, Germany.
Explore jobs in Baden-Württemberg or in Germany.
Culture
Breitling’s workplace culture draws on its Swiss watchmaking heritage and close ties to aviation, placing precision, technical expertise and a pioneering spirit at the heart of its professional environment. The brand brings together craftsmanship and contemporary design, offering a distinctive setting for professionals who value both tradition and innovation in luxury watchmaking.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Breitling, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Student Assistant», «Marketing Intern», «Marketing Trainee», «Marketing Assistant», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.