Boucheron Wholesale Manager, China
- Employment
- Full-Time
- Seniority
- Manager
- Department
- Wholesale, Commercial & B2B Sales
- Industry
- High Jewelry
- Posted
- Sep 18, 2026
About Boucheron
Founded in Paris in 1858 by Frédéric Boucheron, Boucheron is one of the great historic Maisons of Place Vendôme, renowned for its audacious high jewelry, exceptional craftsmanship, and free-spirited creativity. As an employer, the Maison offers a refined and dynamic environment where heritage and innovation meet, inviting talents to contribute to a culture of excellence, precision, and artistic daring. Within the Kering group, Boucheron supports professional development, collaboration, and international perspectives while preserving the intimacy and distinctive identity of a pioneering jeweler. Its teams help shape creations and client experiences that embody elegance, emotion, and contemporary luxury.
Boucheron seeks experienced Wholesale Manager for China to lead P&L ownership of wholesale business, distributor networks, and strategic partnerships in Shanghai.
Role & Responsibilities
- Own full P&L accountability for the China wholesale business, defining and executing strategic vision
- Lead and develop the distributor network and key mall partnerships to maximize market penetration
- Drive sustainable sell-out growth and monitor sales KPIs to ensure partners achieve maximum sales potential
- Enhance relationships with key strategic partners and develop targeted distribution lists
- Guarantee stock availability at wholesale partners, manage orders, and oversee delivery processes
- Provide comprehensive training on brand positioning, product characteristics, and sales techniques to wholesale partners
- Report directly to the Commercial Director, China, on business performance and strategic initiatives
Qualifications
- Demonstrated experience in wholesale channel management or distributor relations within luxury goods
- Proven track record of P&L management and sustainable business growth
- Strong relationship-building and partnership development capabilities
- Experience managing complex distributor networks across multiple locations
- Strategic mindset combined with strong operational execution skills
Skills
Experience
Extensive experience in wholesale management or sales channel leadership within the luxury sector, with demonstrated success in building and managing distributor networks and driving sustainable revenue growth in competitive markets.
Education
University degree in business, commerce, or related discipline.
Workplace
The role is situated in Shanghai, Shanghai, China.
Culture
Boucheron fosters a workplace culture rooted in creative audacity, exceptional craftsmanship, and the pioneering spirit that has defined the Maison since 1858. Employees are encouraged to combine heritage with innovation in a collaborative, refined environment where individuality, excellence, and a deep passion for high jewelry are valued.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Boucheron, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Wholesale Business Director», «China Wholesale Lead», «Wholesale Channel Manager», «Distributor Relations Manager», «Wholesale Operations Director», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.