Boucheron Press & Influence Assistant (Internship)

About Boucheron

Boucheron is an historic French maison of high jewelry and watchmaking, recognised for creative craftsmanship and an audacious, refined aesthetic rooted on Place Vendôme. The house combines artisanal savoir‑faire with international visibility, collaborating closely across communications, retail and creation to sustain its prestige in the luxury sector.

Role & Responsibilities

• Serve as the primary day‑to‑day contact for press agencies, journalists and stylists (handling shoot requests, providing visuals and captions, sending lookbooks and creating media packages).
• Coordinate activities with internal stakeholders and external partners (PR agencies, retail, security, stock and import‑export teams).
• Support preparation of press reporting and presentations (weekly press review, results tracking and executive summaries).
• Monitor, analyse and valorise press coverage and media impact; maintain competitive press watch.
• Maintain and update the press contact database and the stylist/agent database for influencer and celebrity outreach.
• Assist in organising press events and presentations of new collections, including logistics and on‑site support.
• Contribute to influencer campaigns and celebrity dressing: preparing lookbooks, participating in fittings and managing loan logistics.
• Provide ad hoc support to Events & VIC Care for high jewellery events and bespoke client experiences, coordinating suppliers and customised guest treatment.

Qualifications

• Enrollment in or recent graduate of a recognised marketing, communications or journalism programme.
• At least one successful internship or early professional experience in press relations and/or influencer management (in‑house, agency or press office).
• Solid understanding of media and influencer ecosystems, with a sensitivity to the specificities of the luxury and fashion markets.
• Fluent English (spoken and written) is essential.
• Demonstrated discretion, strong interpersonal skills and diplomatic judgement when liaising with media, agencies and VIPs.

Skills

Experience

A first professional experience in press and/or influencer relations is required — either within a brand, a communications/PR agency or a press office. Internship experience demonstrating media pitching, campaign support or event coordination is acceptable.

Education

Degree or current enrolment in marketing, communications, journalism or a related programme.

Workplace

Culture

The Maison emphasises artisanal excellence, creativity and meticulous attention to detail, working in close collaboration across ateliers, boutiques and communications teams. Boucheron promotes an inclusive workplace and supports employee wellbeing, seeking diverse perspectives while maintaining discretion and high professional standards.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.