Boucheron Media & Digital Marketing Intern
- Employment
- Internship
- Seniority
- Intern
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- High Jewelry
- Posted
- Jun 17, 2026
About Boucheron
Founded in Paris in 1858 by Frédéric Boucheron, Boucheron is one of the great historic Maisons of Place Vendôme, renowned for its audacious high jewelry, exceptional craftsmanship, and free-spirited creativity. As an employer, the Maison offers a refined and dynamic environment where heritage and innovation meet, inviting talents to contribute to a culture of excellence, precision, and artistic daring. Within the Kering group, Boucheron supports professional development, collaboration, and international perspectives while preserving the intimacy and distinctive identity of a pioneering jeweler. Its teams help shape creations and client experiences that embody elegance, emotion, and contemporary luxury.
Boucheron Media & Digital Marketing Intern in Shanghai — support luxury brand digital strategy and content creation.
Role & Responsibilities
- Support the development and execution of digital marketing strategies aligned with Boucheron's brand positioning
- Assist in creating and curating editorial content for social media, website, and digital marketing campaigns
- Research market trends and digital positioning opportunities to inform brand strategy
- Contribute to the production and optimization of digital marketing materials across multiple channels
- Support client engagement initiatives through digital platforms
Qualifications
- Demonstrated interest in digital marketing, luxury branding, or media strategy
- Strong writing and communication skills in English
- Familiarity with social media platforms and digital marketing principles
- Creative mindset with attention to visual aesthetics and brand consistency
- Ability to work collaboratively in a dynamic, fast-paced environment
Skills
Experience
Internship or student status in marketing, communications, media, or related discipline; prior experience or coursework in digital marketing, brand strategy, or content creation preferred.
Education
Currently enrolled in or recent graduate of a degree program in Marketing, Communications, Digital Media, Business, or related field.
Workplace
This position is based in Shanghai, Shanghai, China.
Culture
Boucheron fosters a workplace culture rooted in creative audacity, exceptional craftsmanship, and the pioneering spirit that has defined the Maison since 1858. Employees are encouraged to combine heritage with innovation in a collaborative, refined environment where individuality, excellence, and a deep passion for high jewelry are valued.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Boucheron, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Marketing Intern», «Content Marketing Intern», «Social Media & Digital Intern», «Brand Marketing Intern», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.