Boucheron Marketing and Communications Intern

About Boucheron

Founded in Paris in 1858 by Frédéric Boucheron, Boucheron is one of the great historic Maisons of Place Vendôme, renowned for its audacious high jewelry, exceptional craftsmanship, and free-spirited creativity. As an employer, the Maison offers a refined and dynamic environment where heritage and innovation meet, inviting talents to contribute to a culture of excellence, precision, and artistic daring. Within the Kering group, Boucheron supports professional development, collaboration, and international perspectives while preserving the intimacy and distinctive identity of a pioneering jeweler. Its teams help shape creations and client experiences that embody elegance, emotion, and contemporary luxury.

Boucheron is seeking a Marketing and Communications Intern in Singapore to support regional media, PR, trade marketing, visual merchandising, events, finance, and departmental administration. The internship lasts a minimum of 6 months, with full-time availability preferred from January 2027.

Role & Responsibilities

• Prepare and liaise with media and production agencies to implement regional advertising assets.
• Conduct competitor benchmarking and luxury-industry monitoring; track regional competitor activities, launches, and communications initiatives.
• Support day-to-day coordination with public relations agencies across Southeast Asia.
• Assist with preparing and distributing press releases, media alerts, and editorial materials for the rest of Southeast Asia.
• Maintain media, journalist, stylist, and KOL databases.
• Assist the PR agency with press clippings and reporting.
• Arrange security logistics for high-value creations used in photoshoots.
• Support the organisation and implementation of regional brand events, including logistics, idea generation, and preparation of marketing collateral.
• Support daily marketing operations and execution.
• Contribute to communication strategies and activities that increase customer engagement.
• Coordinate delivery of PCRM and visual merchandising materials to boutiques and prepare post-implementation reports.
• Support boutiques when needed, particularly during peak periods or events, while upholding hospitality practices.
• Liaise frequently with the Paris headquarters team on brand guidelines, approvals, and regional adaptations.
• Create and manage purchase orders, submit invoices, and update budgets.
• Assist with monthly reports and departmental administrative work.
• Undertake other related ad hoc duties as assigned.

Qualifications

• Excellent communication and task-management skills.
• Adaptability to change and uncertainty, and flexibility to work in a fast-paced, multicultural environment.
• High motivation, analytical and creative ability, and sharp attention to detail.
• Strong project-management and time-management skills.
• Positive attitude and ability to work well in a team.
• Written and spoken English proficiency.
• Comfort using Office pack and Excel, and willingness to learn various online creative platforms.

Skills

Workplace

Culture

Boucheron fosters a workplace culture rooted in creative audacity, exceptional craftsmanship, and the pioneering spirit that has defined the Maison since 1858. Employees are encouraged to combine heritage with innovation in a collaborative, refined environment where individuality, excellence, and a deep passion for high jewelry are valued.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.