Boucheron Digital Media Executive
- Location
- Seoul Seoul South Korea
- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- E-Commerce, Digital & Data Analytics
- Industry
- High Jewelry
- Posted
- Oct 2, 2026
About Boucheron
Founded in Paris in 1858 by Frédéric Boucheron, Boucheron is one of the great historic Maisons of Place Vendôme, renowned for its audacious high jewelry, exceptional craftsmanship, and free-spirited creativity. As an employer, the Maison offers a refined and dynamic environment where heritage and innovation meet, inviting talents to contribute to a culture of excellence, precision, and artistic daring. Within the Kering group, Boucheron supports professional development, collaboration, and international perspectives while preserving the intimacy and distinctive identity of a pioneering jeweler. Its teams help shape creations and client experiences that embody elegance, emotion, and contemporary luxury.
Boucheron is seeking a Digital Media Executive to support media strategy, lead online and offline campaign execution, analyze performance, and manage reporting, budget administration, and agency workflows. The role partners with internal teams and agencies to strengthen brand positioning and optimize media activity.
Role & Responsibilities
- Assist the Media Manager in developing and executing media strategies aligned with global priorities and local marketing goals.
- Support media planning across paid and owned channels to strengthen brand equity and market positioning.
- Monitor industry trends and media innovations to identify new channels and touchpoints.
- Collaborate with media agency partners on campaign objectives, media briefs, and execution timelines.
- Lead day-to-day media execution across online and offline channels.
- Manage agency workflows and ensure accurate implementation of assets, landing pages, and tagging parameters.
- Coordinate media schedules, campaign rollouts, and ad verification to maintain brand safety and execution quality.
- Lead communication on local social platforms and local content creation with the agency.
- Track campaign performance and work with the team manager to optimize action plans.
- Track and evaluate media KPIs, performance metrics, and digital ROAS across active campaigns.
- Conduct post-campaign analysis with the agency and derive actionable insights for future media strategies.
- Analyze competitor media activity, share of voice, and industry benchmarks to provide strategic context to management.
- Prepare monthly and campaign-level reports, translating media data into executive-ready presentations.
- Track monthly media expenditure, advertising spend, and overall budget allocation.
- Manage procurement administration, including purchase orders, agency billing, and vendor payment follow-ups through internal systems.
- Maintain accurate records of media contracts, insertion orders, and financial reconciliation documents.
- Work with Marketing Communication, Retail, and Marketing teams to ensure cohesive media messaging across customer touchpoints.
- Coordinate with the asset creation agency to ensure media-ready assets are delivered on time and meet platform specifications.
- Share regular digital media updates and performance insights with cross-functional stakeholders.
Qualifications
- A degree in Communication, Marketing, or a related field is preferred.
- At least 5 years of experience in media communication or at a media agency, preferably in the luxury sector.
- Strong command of the luxury media ecosystem and well-established insight into the luxury market.
- Proven ability and experience in media execution, reporting, and data analysis.
- Hands-on expertise managing media and social agencies.
- Highly structured and detail-oriented, with the ability to manage multiple priorities while maintaining precision and speed of execution.
- Proficient written and spoken English.
Skills
Experience
At least 5 years in media communication or at a media agency, preferably within luxury.
Education
A degree in Communication, Marketing, or a related field is preferred.
Workplace
This position is based in Seoul, Seoul, South Korea.
Culture
Boucheron fosters a workplace culture rooted in creative audacity, exceptional craftsmanship, and the pioneering spirit that has defined the Maison since 1858. Employees are encouraged to combine heritage with innovation in a collaborative, refined environment where individuality, excellence, and a deep passion for high jewelry are valued.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Boucheron, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Digital Media Specialist», «Media Strategy Executive», «Digital Campaign Executive», «Media Planning and Analytics Executive», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.