Bottega Veneta PR Assistant Manager

Location
Seniority Manager
Department Corporate Affairs, Sustainability & CSR
Industry Fashion, Apparel & Leather Goods
Posted Apr 9, 2026
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Bottega Veneta seeks a PR Assistant Manager in Seoul to lead press relations, VIP coordination, content and showroom supervision.

Overview

Bottega Veneta is an Italian luxury house renowned for its artisanal leather goods, discreet elegance and contemporary design language. The brand operates globally within the Kering group and is recognised for craftsmanship, refined minimalism and a culture that blends creative autonomy with rigorous brand standards.

Role & Responsibilities

  • Lead local press relations to secure high-impact editorial placements and tailor talent dressing in collaboration with PR agencies and HQ counterparts.
  • Develop and produce editorial-grade press materials — press releases, media pitches and feature copy — consistent with global communication guidelines and brand tone.
  • Identify, onboard and manage relationships with celebrities, content creators and KOLs; coordinate fittings, product seeding and attendance at local and overseas events.
  • Support planning and on-site management for brand events, press days and retail activations, including guest lists, invitations and VIP handling.
  • Prepare regular and ad-hoc PR performance reports, including media coverage summaries and Launchmetrics MIV analysis; contribute to local PR planning and activation proposals.
  • Supervise showroom presentation and sample inventory in coordination with the Specialist, ensuring alignment with global sample guidelines and timelines.
  • Act as a liaison across internal stakeholders (MD, Retail, CRM, Inventory, HQ) and external partners (press, stylists, agencies) to ensure smooth execution of communications activities.
  • Track and report VIP exposure and campaign effectiveness, and maintain meticulous records of press and talent interactions.

Qualifications

  • Bachelor’s degree or equivalent.
  • 7–10 years of in-house PR experience, preferably within luxury fashion houses.
  • Fluent written and spoken English and Korean.
  • Deep understanding of the luxury fashion landscape and brand positioning.
  • Exceptional organisational skills, high attention to detail and ability to manage multiple priorities under tight deadlines.
  • Strong resilience, adaptability to change and a collaborative, proactive mindset.
  • Demonstrated ownership mentality and discipline to meet timelines and deliverables.

Skills

MS Office Launchmetrics Launchmetrics MIV analysis Press relations and media pitching VIP, influencer and talent coordination Event planning and onsite management Showroom and sample management Content development for editorial and press materials Stakeholder management and cross-functional collaboration

Experience

7–10 years of in-house public relations experience, ideally within luxury fashion brands, with proven track record in press coverage, talent coordination and event activations.

Education

Bachelor’s degree

Workplace

This position is based in Seoul, Seoul, South Korea.

Culture

Bottega Veneta emphasises artisanal craftsmanship, understated luxury and creative autonomy within a global network. As part of the Kering group, the workplace combines a rigorous respect for brand heritage with collaborative, cross‑disciplinary teamwork and a focus on refined aesthetics.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

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Frequently Asked Questions

A.

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bottega Veneta, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Public Relations Assistant Manager», «Assistant Manager, Press & Communications», «Assistant Manager, Media & Influencer Relations», «Assistant Manager, PR and VIP Engagement», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.