- Location
- New York City New York USA
- Employment
- Full-Time
- Seniority
- Manager
- Compensation
- $87,550–143,800/year
- Department
- Retail & Boutique Operations
- Posted
- Oct 16, 2026
About Bobbi Brown
Founded in 1991 by renowned makeup artist Bobbi Brown, the brand has become a global prestige beauty house celebrated for effortless artistry, skin-focused innovation, and a philosophy that empowers individuals to look and feel like themselves. As an employer, Bobbi Brown offers a dynamic environment within The Estée Lauder Companies, where creativity, product expertise, client service, and education are highly valued. Its teams span retail, artistry, marketing, digital, product development, and corporate functions, united by a commitment to authenticity, inclusivity, and modern beauty. The brand attracts professionals who are passionate about craftsmanship, confidence, and meaningful consumer experiences.
Bobbi Brown’s Trade Marketing Manager shapes and executes the trade marketing calendar for retailers, e-retailers, and freestanding stores, leading strategy, planning, activations, and budget management. The role requires 3+ years of B2C trade marketing experience and a relevant master’s degree; the anticipated annual base salary is $87,550–$143,800, with eligibility for a performance-based bonus.
Role & Responsibilities
- Shape and execute the trade marketing calendar for retailers, e-retailers, and freestanding stores.
- Lead and optimize trade marketing initiatives at strategic, tactical, and operational levels.
- Develop and execute trade marketing strategies and plans informed by business and shopper insights to support short- and long-term business objectives.
- Develop and present trade marketing presentations at sales and retailer meetings.
- Identify business opportunities and develop tactical actions in response.
- Develop and ensure best-in-class implementation of online and offline brand activation activities and cooperative advertising.
- Evaluate trade activations and monitor monthly retail sales.
- Manage the budget.
Qualifications
- Relevant master's degree in marketing, business, or communications.
- At least 3 years of trade marketing work experience in a business-to-consumer market.
- Strong communication, presentation, and relationship-building skills.
- Result-oriented, hands-on marketing approach, outstanding communication skills, and high energy.
- Team-oriented, able to manage multiple projects and meet tight deadlines while maintaining close attention to detail.
- Analytical mindset and strong personal interest in trade marketing.
- Super-user proficiency in Microsoft Outlook, Word, Excel, and PowerPoint.
Skills
Experience
3+ years of work experience in trade marketing in a business-to-consumer market
Education
Relevant master's degree in marketing, business, or communications
Workplace
This position is based in New York City, New York, USA.
Explore jobs in the USA.
Compensation
The base compensation for this position ranges from USD 87,550 to USD 143,800 per annum.
Benefits
Eligible employees may receive medical, dental, and vision insurance; wellness and family support programs; life and disability insurance; retirement savings plans; paid leave programs; education-related programs; paid holidays; and vacation time. The role is also eligible for a competitive bonus program, with potential overachievement based on performance and company results.
Culture
Bobbi Brown fosters an inclusive, artistry-led culture rooted in confidence, authenticity, and the belief that beauty should enhance individuality. As an employer, the brand values education, collaboration, and entrepreneurial energy, empowering teams to deliver approachable luxury and meaningful customer experiences.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bobbi Brown, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Trade Marketing Lead», «Retail Marketing Manager», «Channel Marketing Manager», «Trade Activation Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.