- Employment
- Contract
- Seniority
- Supervisor
- Department
- Retail & Boutique Operations
- Posted
- Oct 9, 2026
About Bobbi Brown
Founded in 1991 by renowned makeup artist Bobbi Brown, the brand has become a global prestige beauty house celebrated for effortless artistry, skin-focused innovation, and a philosophy that empowers individuals to look and feel like themselves. As an employer, Bobbi Brown offers a dynamic environment within The Estée Lauder Companies, where creativity, product expertise, client service, and education are highly valued. Its teams span retail, artistry, marketing, digital, product development, and corporate functions, united by a commitment to authenticity, inclusivity, and modern beauty. The brand attracts professionals who are passionate about craftsmanship, confidence, and meaningful consumer experiences.
The Counter Lead supports Bobbi Brown’s sales, market share, consumer service and counter operations, including local marketing, visual merchandising, stock control and team standards. This is a temporary maternity-cover role at the Bobbi Brown counter at Boots Canary Wharf.
Role & Responsibilities
- Support the brand in driving sales turnover and market share while maintaining a consumer-focused approach.
- Represent a credible and professional brand image to internal and external consumers.
- Maximise sales through selling, excellent service and high retail standards; understand daily and weekly targets and identify additional sales opportunities through events, omnichannel and digital channels.
- Monitor competitor activity and missed opportunities; use social media effectively to drive the business and protect and enhance the brand image.
- Deliver the brand strategy and an effective local plan; plan and implement local marketing and event initiatives aligned with retailer activity.
- Continuously improve service levels, foster a zero-consumer-complaints mindset and create a surprise-and-delight culture.
- Act as a brand ambassador, bringing brand values to life.
- Resolve refunds and complaints in line with company guidelines, consulting the Area Manager where appropriate.
- Use digital tools to maintain up-to-date knowledge; recruit and retain consumers to grow a loyal consumer base; develop current product knowledge to deliver an industry-leading experience and meet consumer needs.
- Maintain excellent standards across products, housekeeping, displays, messaging and pricing; review retail standards daily.
- Complete deliveries, stock movements and related administration within agreed company timeframes; action auditable processes and administration in line with guidelines and take corrective action in identified risk areas.
- Fulfil information requests accurately and by deadlines; minimise stock loss by implementing company security policies and procedures.
- Maintain a safe working environment and comply with company and retailer policies and procedures; achieve at least an 'Acceptable' overall audit grade for health and safety and operational activity.
- Manage daily replenishment and use commercial reports to maximise sales performance and inform commercial decisions.
- Plan and deliver visual merchandising layouts in line with guidelines and agreed timescales.
- Identify stock package issues, taking corrective action and informing the Area Manager when issues are outside direct control.
- Manage promotions and discounts in line with company guidelines; identify trends and recommend ways to enhance product performance.
Qualifications
- Experience in a fast-paced retail and/or consumer-facing environment.
- Ability to drive self-development.
- Commercial understanding and awareness of the industry.
- Effective communication, organisation and prioritisation skills.
Skills
Workplace
This position is based in London, England, UK.
Explore jobs in England or in the UK.
Culture
Bobbi Brown fosters an inclusive, artistry-led culture rooted in confidence, authenticity, and the belief that beauty should enhance individuality. As an employer, the brand values education, collaboration, and entrepreneurial energy, empowering teams to deliver approachable luxury and meaningful customer experiences.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bobbi Brown, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Counter Manager», «Beauty Counter Supervisor», «Retail Team Leader», «Beauty Sales Lead», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.
