Bobbi Brown Counter Lead

London England UK

Location
London England UK
Employment
Part-Time
Seniority
Supervisor
Posted
Sep 22, 2026

About Bobbi Brown

Founded in 1991 by renowned makeup artist Bobbi Brown, the brand has become a global prestige beauty house celebrated for effortless artistry, skin-focused innovation, and a philosophy that empowers individuals to look and feel like themselves. As an employer, Bobbi Brown offers a dynamic environment within The Estée Lauder Companies, where creativity, product expertise, client service, and education are highly valued. Its teams span retail, artistry, marketing, digital, product development, and corporate functions, united by a commitment to authenticity, inclusivity, and modern beauty. The brand attracts professionals who are passionate about craftsmanship, confidence, and meaningful consumer experiences.

The Counter Lead drives sales turnover and market share for Bobbi Brown at a Sephora counter whilst maintaining a consumer-focused approach and representing the brand with credibility and professionalism. Responsibilities span sales maximization through excellent service delivery, operational excellence, visual merchandising, digital engagement, and consumer recruitment and retention strategies.

Role & Responsibilities

  • Drive sales turnover and market share whilst maintaining brand image and consumer focus
  • Achieve daily and weekly sales targets and maximize performance using commercial reports
  • Deliver exceptional service and retail standards to build consumer loyalty and drive repeat business
  • Manage counter operations including stock replenishment, deliveries, and inventory administration within company timeframes
  • Maintain retail standards and visual merchandising displays to brand guidelines
  • Lead local marketing and events initiatives aligned to retailer activity
  • Leverage social media and digital tools to enhance brand visibility and protect brand image
  • Recruit and retain consumers through relationship-building and personalized experiences
  • Ensure compliance with company security policies, health and safety procedures, and audit standards
  • Manage refunds and complaints professionally in line with company guidelines
  • Monitor competitor activities and identify missed commercial opportunities
  • Develop and maintain deep product knowledge to deliver industry-leading consumer experiences

Qualifications

  • Experience in fast-paced retail and consumer-facing environments
  • Commercial understanding and industry awareness
  • Effective communication, organization, and prioritization skills
  • Ability to drive self-development and continuous improvement

Skills

Sales management Retail operations Visual merchandising Inventory management Consumer service excellence Digital tool proficiency Brand ambassadorship Commercial analysis

Experience

Demonstrated experience in a fast-paced retail and consumer-facing environment, with proven ability to drive sales and manage retail operations.

Workplace

This position is based in London, England, UK.

The setting England

Explore jobs in England or in the UK.

Culture

Bobbi Brown fosters an inclusive, artistry-led culture rooted in confidence, authenticity, and the belief that beauty should enhance individuality. As an employer, the brand values education, collaboration, and entrepreneurial energy, empowering teams to deliver approachable luxury and meaningful customer experiences.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Frequently Asked Questions

The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bobbi Brown, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Brand Lead», «Retail Lead», «Sales Lead», «Counter Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.

Bobbi Brown

Bobbi Brown Counter Lead

London, UK

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