- Employment
- Full-Time
- Seniority
- Mid-Level
- Department
- Retail & Boutique Operations
- Industry
- Fine Watches & Horology
- Posted
- Oct 30, 2026
About Birks
Founded in Montreal in 1879 by Henry Birks, Birks is a distinguished Canadian jewellery house whose heritage combines fine craftsmanship, refined design and attentive client service. Renowned for its diamond jewellery and enduring connection to life’s milestones, the brand occupies a distinctive place in Canada’s luxury landscape. As an employer, Birks brings together expertise in jewellery, luxury retail and client relationships, alongside the corporate disciplines that support its business. Its professional environment places a premium on product knowledge, attention to detail and the ability to create meaningful client experiences, offering a compelling setting for careers rooted in luxury and personal service.
Birks is seeking a full-time Watch Sales Associate for its Breitling store at Carrefour Laval. The role focuses on personalized client service, lasting relationships and achieving sales targets, with at least two years of luxury retail experience and watch expertise.
Role & Responsibilities
- Build meaningful relationships with each client.
- Make personalized recommendations that meet clients’ needs.
- Foster a client-first environment.
- Consistently achieve or exceed sales targets.
Qualifications
- At least two years of experience in luxury retail, including watch expertise.
- Strong team values.
- Excellent interpersonal and communication skills.
- Good organizational and learning skills.
- Strong working knowledge of French and English; proficiency in English is required, particularly for regular communication with employees and managers outside Quebec.
Experience
At least two years of experience in luxury retail, including watch expertise.
Workplace
This position is based in Laval, Quebec, Canada, within easy reach of Montreal.
Benefits
Competitive earnings, including commissions and bonuses; group insurance; award and recognition programs; innovative and unique training programs; employee discounts.
Culture
Birks’ workplace culture is rooted in its Canadian heritage and fine-jewellery expertise, placing craftsmanship, attention to detail and personalised client service at the heart of its professional identity. Its environment blends respect for tradition with a contemporary approach to luxury, emphasising product knowledge, thoughtful presentation and lasting client relationships.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Birks, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Watch Sales Advisor», «Watch Client Advisor», «Luxury Watch Sales Consultant», «Timepiece Sales Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.