Benefit Cosmetics Manager, Consumer Marketing
- Location
- San FranciscoCaliforniaUSA
- Employment
- Full-Time
- Seniority
- Manager
- Compensation
- $90,000–138,000/year
- Department
- E-Commerce, Digital & Data Analytics
- Posted
- Jul 27, 2026
About Benefit Cosmetics
Benefit Cosmetics is a global beauty house born in San Francisco in 1976, renowned for its witty spirit, brow expertise, and feel-good approach to makeup. As part of the LVMH family, the brand offers employees the dynamism of an entrepreneurial culture with the reach and discipline of an international luxury group. Benefit cultivates talent across retail, artistry, education, marketing, and corporate functions, valuing warmth, confidence, and commercial flair as highly as technical skill. Its teams thrive in a playful yet performance-driven environment where client experience, creativity, and inclusive self-expression shape every career journey.
Benefit Cosmetics seeks a Manager, Consumer Marketing in San Francisco to lead global go-to-market strategy and integrated campaign execution across all channels.
Role & Responsibilities
- Support the Director of Global Campaigns in leading cross-functional departments in developing and executing all go-to-market toolkits, ensuring alignment to strategy and coordinating pre- and post-launch communications
- Partner across functions to connect upstream category, product, and consumer insights with downstream campaign development and market activation, ensuring global strategies are grounded in business priorities
- Develop clear, insight-led briefs for creative and cross-functional partners to streamline the briefing process and support strategic alignment
- Lead the development of campaign support tools such as content matrices and messaging frameworks, incorporating market input to guide globally relevant and locally adaptable execution
- Own creative and cross-functional briefs for innovations and core campaigns, partnering with regional marketing teams to ensure alignment
- Track campaign and launch performance, identify key learnings, and share actionable recommendations to improve future plans and results
- Partner closely with global cross-functional teams and local markets to align priorities, gather input, and support execution excellence across regions and channels
Qualifications
- Bachelor's degree in Marketing or related field; MBA preferred
- 5+ years of experience in global brand, product, or omnichannel marketing
- Experience delivering integrated campaigns across multiple channels
- Knowledge of influencer and earned media strategies, with experience partnering with PR and digital teams
- Strong understanding of the beauty industry, including awareness of leading brands, influencers, and cultural voices on social platforms
- Experience with retail and trade marketing to leverage in-store and retailer channels
Skills
Experience
Minimum 5 years of experience in global brand, product, or omnichannel marketing, with demonstrated success delivering integrated campaigns across multiple channels and proven ability to partner with PR, digital, and retail teams.
Education
Bachelor's degree in Marketing or related field; MBA preferred. Equivalent professional experience may be accepted.
Workplace
The role is situated in San Francisco, California, USA.
Compensation
The base compensation for this position ranges from USD 90,000 to USD 138,000 per annum.
Benefits
Annual bonus eligibility; comprehensive health, dental, and vision plans; 401(k) plan with employer matching; various paid time off programs; employee discounts and perks; life insurance; disability insurance; flexible spending accounts.
Culture
Benefit Cosmetics fosters a playful, energetic workplace where creativity, confidence, and self-expression are central to the employee experience. As an employer, it combines the dynamism of a bold beauty brand with a collaborative, people-focused environment that encourages teams to delight customers, support one another, and bring a sense of fun to everything they do.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Benefit Cosmetics, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Marketing Manager, Global Campaigns», «Global Campaign Manager», «Brand Marketing Manager», «Senior Marketing Strategist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.