- Location
- Geneva Geneva Switzerland
- Employment
- Full-Time
- Seniority
- Senior
- Department
- Creative, Design & Styling
- Industry
- Fine Watches & Horology
- Posted
- Nov 13, 2026
About Baume & Mercier
Founded in 1830 in the Swiss Jura, Baume & Mercier is a watchmaking maison whose heritage combines technical precision with a refined sense of proportion and enduring elegance. Known for collections such as Riviera and Clifton, the brand brings a distinctive perspective to Swiss watchmaking, balancing tradition with contemporary lifestyles. As an employer, Baume & Mercier connects careers in watchmaking, design, commercial development and client experience with the broader ambition of creating timepieces of lasting significance. Its professional appeal lies in the meeting of craftsmanship, aesthetic sensitivity and commercial expertise, offering a compelling setting for those drawn to the exacting standards of luxury watchmaking.
Baume & Mercier is seeking a Brand Content Designer to develop and execute its visual identity and content initiatives, creating assets, supporting campaigns and coordinating creative production. The role works closely with Marketing and supports local markets, retail and events, including Watches & Wonders.
Role & Responsibilities
- Ensure consistent application and visual quality of Baume & Mercier’s brand identity, guidelines and creative materials.
- Contribute to campaign concepts, visual storytelling and the evolution of the Maison’s visual language.
- Create and adapt visual assets across print, digital, social media, web and retail channels.
- Support content planning and ensure the quality and consistency of creative deliverables.
- Coordinate photo and video shoots with photographers, videographers, production houses and external creative specialists.
- Develop and coordinate in-house production of visual content for social media and digital channels.
- Manage project briefs, timelines, deliverables and production budgets to ensure smooth execution.
- Develop campaign toolkits and visual guidelines for local markets.
- Adapt visual materials for local markets, trade activities and retail.
- Support the creation of visual materials for events and activations, including Watches & Wonders, in collaboration with internal stakeholders.
Qualifications
- Degree in Graphic Design, Visual Communication, Fine Arts or a related field.
- 8+ years of experience in graphic design, brand content creation or creative production, preferably in the luxury, watchmaking, jewellery or fashion industries.
- Strong design skills, refined aesthetic sensibility and advanced knowledge of Adobe Creative Cloud, including Photoshop, Illustrator, InDesign and Premiere Pro/After Effects.
- Ability to manage multiple projects and coordinate external partners, ensuring compliance with briefs, timelines and budgets.
- Hands-on approach, strong autonomy and proactivity, attention to detail, and collaborative skills.
- Fluent English is mandatory; proficiency in French is a strong asset.
Skills
Experience
8+ years in graphic design, brand content creation or creative production, preferably in the luxury, watchmaking, jewellery or fashion industries.
Education
Degree in Graphic Design, Visual Communication, Fine Arts or a related field.
Workplace
This position is based in Geneva, Geneva, Switzerland.
Explore jobs in Geneva or in Switzerland.
Culture
Baume & Mercier’s workplace culture is shaped by its Swiss watchmaking heritage, with an emphasis on craftsmanship, precision and enduring elegance. As part of Richemont, the Maison offers a professional environment where respect for tradition meets contemporary design, bringing together watchmaking expertise and a shared commitment to quality.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.