Bang & Olufsen Sales Associate

Hamburg Hamburg Germany

Employment
Full-Time
Seniority
Entry-Level
Posted
Nov 10, 2026

About Bang & Olufsen

Bang & Olufsen is a Danish audio and home entertainment brand founded in 1925 by Peter Bang and Svend Olufsen. Based in Struer, it develops speakers, headphones and televisions, combining acoustic engineering with product design and materials craftsmanship. Its work spans software, design, manufacturing, retail and commercial roles. The brand emphasizes product longevity, with aluminum processing and finishing at its Factory 5 in Struer.

The Sales Associate represents Bang & Olufsen at its Hamburg partner-operated store, delivering customer service throughout the sales journey and developing lasting client relationships. The role includes product expertise, solution selling, CRM use, showroom demonstrations, customer events and home demonstrations; employment is through the partner APL Competence.

Role & Responsibilities

  • Serve customers before, during and after the sale, delivering excellent service and building strong relationships and long-term loyalty.
  • Be knowledgeable about products, sales details, pricing, brand history, delivery details and other customer requirements.
  • Use solution-selling techniques to maximise upselling and add-on sales opportunities with new and existing clients.
  • Present showroom products confidently and maintain excellent personal presentation.
  • Manage customer queries professionally and knowledgeably, taking responsibility for resolving them satisfactorily.
  • Stay informed about new products, company initiatives and promotional activities.
  • Use the CRM system to help achieve the required level of customer satisfaction.
  • Follow the line manager’s direction on product presentation and ensure promotional materials are in place within the required timescales.
  • Participate in training and development to expand professional skills and knowledge.
  • Attend customer events from time to time, including evenings or weekends.
  • Attend site surveys and home demonstrations as required, including outside normal working hours when necessary.

Qualifications

  • Passion for sound, aesthetics and high-end designer products, with an understanding and appreciation of product quality and the ability to convey it to customers.
  • Retail experience in a store environment for a luxury or premium goods brand; a strong retail mindset and passion are also relevant.
  • Familiarity with high-end electronics and the Bang & Olufsen brand is an advantage.
  • Outgoing, with a strong commitment to excellent customer service.
  • Strong team spirit and a helpful attitude.
  • Experience with MS Office; knowledge of payment and order systems is an advantage.
  • Enjoy representing a high-end brand and delivering a high service level; comfortable with smart dressing.
  • Fluent in German and English.

Skills

Solution selling Upselling Add-on selling CRM system MS Office Payment and order systems

Experience

Retail experience in a store environment for a luxury or premium goods brand.

Workplace

The role is situated in Hamburg, Hamburg, Germany.

The setting Hamburg

Explore jobs in Hamburg or in Germany.

Culture

Bang & Olufsen describes a workplace built around curiosity, collaboration and individual initiative. Its careers material emphasizes learning together, respect for individuals and the connection between creative and technical work. Long-lasting products and craftsmanship are recurring themes in its approach to design and production.

About Cerulean

Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.

Bang & Olufsen

Bang & Olufsen Sales Associate

Hamburg, Germany

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