- Location
- Paris Île-de-France France
- Employment
- Full-Time
- Seniority
- Junior
- Department
- Clienteling, CRM & VIP Relations
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Nov 2, 2026
About Balenciaga
Founded by Cristóbal Balenciaga in 1917 and part of Kering, Balenciaga is one of fashion’s most influential houses, renowned for architectural cut, uncompromising craft, and a continual redefinition of modern luxury. As an employer, the House offers a demanding yet inspiring environment where heritage ateliers, bold creative vision, and global business expertise meet. Teams across design, product development, merchandising, retail, client engagement, communications, and corporate functions are encouraged to combine precision with experimentation, agility with excellence. Balenciaga seeks individuals who are culturally aware, rigorous, collaborative, and ready to contribute to a maison that shapes the conversation of contemporary fashion while respecting the discipline of couture.
Balenciaga is hiring a Global Client Data and Insights Analyst in Paris to deliver CRM reporting, client analytics, predictive scoring, and data-quality improvements in collaboration with business, regional, and Kering Group teams. The role supports client engagement, campaign optimization, personalization, and data-driven decision-making.
Role & Responsibilities
- Analyze client data and produce CRM and client performance reporting by developing dashboards, data visualizations, and recurring reports to track client KPIs, campaign performance, and engagement initiatives.
- Distribute reporting and recommendations to teams to foster a data-driven culture and informed decision-making.
- Partner with Retail, Merchandising, Digital Marketing, E-Business, Media, and other stakeholders to understand analytical needs, conduct data audits, and deliver high-value ad hoc analyses.
- Define, monitor, and analyze client performance and engagement indicators to evaluate CRM campaign effectiveness and identify optimization opportunities.
- Work with regional teams to develop, harmonize, and scale Business Intelligence and client analytics capabilities, ensuring shared KPI definitions and consistent reporting methodologies.
- Optimize CRM targeting operations by preparing data extracts for marketing campaigns and ensuring audience quality and reliability.
- Contribute to client personalization strategies by leveraging behavioral data, purchasing habits, preferences, and development potential to improve the relevance of communications and marketing activations.
- Develop and use predictive models and client scoring, including to assess churn risk, repurchase probability, product recommendations, and Customer Lifetime Value.
- Ensure client data quality, consistency, and reliability across analytical and operational platforms by identifying anomalies, monitoring data quality indicators, and contributing to continuous improvement of client attributes.
- Work with Kering Group teams on integrating new data sources and initiatives to strengthen client data quality.
- Contribute to Data and CRM projects that improve process automation, targeting accuracy, scoring models, and clienteling effectiveness.
Qualifications
- Degree from a business or engineering school, or an equivalent university qualification, specializing in Data Analytics, Business Intelligence, CRM, or a related field.
- Approximately 2 years of experience in data analysis, CRM, Business Intelligence, Customer Insights, or a similar environment.
- Strong analytical skills and the ability to turn data into actionable business recommendations.
- Proficiency in SQL, Power BI, and Excel.
- Interest in artificial intelligence and new technologies applied to client data.
- Rigor, attention to detail, and the ability to handle complex data accurately.
- Comfort working cross-functionally and collaborating with stakeholders with varied priorities.
- Excellent communication skills and the ability to present analyses clearly and concisely.
- Autonomy, curiosity, and a strong willingness to learn.
- Ability to manage multiple topics simultaneously while respecting priorities and deadlines.
Skills
Experience
Approximately 2 years in data analysis, CRM, Business Intelligence, Customer Insights, or a similar environment.
Education
Degree from a business or engineering school, or an equivalent university qualification, specializing in Data Analytics, Business Intelligence, CRM, or a related field.
Workplace
This position is based in Paris, Île-de-France, France.
Explore jobs in Île-de-France or in France.
Culture
Balenciaga fosters a bold, forward-thinking workplace where creativity, experimentation, and cultural awareness drive the evolution of contemporary luxury. As an employer, the House encourages collaboration across disciplines, empowering teams to challenge convention while upholding exceptional standards of craftsmanship, precision, and brand integrity.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Balenciaga, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Customer Insights Analyst», «CRM Data Analyst», «Client Analytics Analyst», «Customer Data Analyst», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.