Aveda Director, Global & North America Hair Color & Professional Products
- Employment
- Full-Time
- Seniority
- Director
- Department
- Creative, Design & Styling
- Posted
- Sep 22, 2026
Aveda is recruiting a Director of Global & North America Hair Color & Professional Products to lead strategy, innovation, and commercialization for professional salon hair color in Blaine, Minnesota.
Role & Responsibilities
- Develop and lead strategic pricing plans for the professional hair category, encompassing new product launches and annual pricing strategies for existing portfolio
- Collaborate with Education and R&D on research salon testing, including in-use competitor benchmarking, shade-matching validation, and formula evaluation to inform preliminary formula approvals
- Lead competitive analysis, claims development and alignment, test plan validation, sensory testing, and secure all legal approvals for product claims
- Direct the development of global launch toolkits, asset grids, messaging frameworks, and creative briefs; manage cross-functional review cycles and consolidate feedback across all business functions
- Oversee portfolio management activities including SKU productivity assessment, rationalization, and product discontinuation decisions
- Lead development of seasonal creative briefs and asset reviews in collaboration with global creative teams
- Direct package copy and design brief development in alignment with brand and regulatory requirements
- Participate in strategic Blue Sky planning sessions quarterly to drive innovation and competitive positioning
Qualifications
- 5–7 years of related marketing experience, with at least 3 years focused on hair color and professional product marketing
- Bachelor's degree required; MBA preferred
- Cosmetology license preferred but not required
- Proven expertise in ideating, strategizing, and executing professional hair color and professional product new product launches, commercial innovations, messaging, and support programs across physical, digital, and social channels
- Demonstrated ability to develop human-centered marketing campaigns across diverse channel types and formats
- Experience leading international and local regional market strategies to drive global vision and local execution
- Strong capability in leading cross-functional teams across creative, brand, marketing, finance, and field functions
- Exceptional strategic problem-solving and thought leadership abilities
- Outstanding communication and presentation skills with demonstrated ability to influence and align diverse stakeholder groups
- Proven proficiency in managing complex timelines, defining milestones, and executing in fast-paced, nuanced environments
- Strong track record of developing clear, high-impact creative briefs and guiding creative teams from strategy through delivery
- Demonstrated capacity to synthesize data into actionable insights and drive evidence-based decision-making
- Authentic alignment with the Aveda mission of sustainability and mindful beauty
Skills
Experience
5–7 years of marketing experience, with minimum 3 years specifically in hair color and professional product marketing. Demonstrated success developing and launching professional hair color products and supporting salon-professional audiences across international and North American markets.
Education
Bachelor's degree is required; MBA is preferred.
Workplace
This position is based in Blaine, Minnesota, USA, within easy reach of Minneapolis.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Aveda, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Global Director of Professional Hair Color», «Senior Marketing Director, Hair Color», «Global Brand Director, Professional Hair Care», «Director of Hair Color Marketing & Innovation», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.