- Employment
- Full-Time
- Seniority
- Entry-Level
- Department
- Retail & Boutique Operations
- Industry
- Fine Watches & Horology
- Posted
- Nov 13, 2026
About Audemars Piguet
The brand is a prestigious entity within the luxury fashion sector, renowned for its exquisite craftsmanship and innovative designs. As part of a leading global luxury group, it offers unparalleled opportunities for professional growth and development in a dynamic and sophisticated environment.
The Sales Associate represents Audemars Piguet in Dubai, sharing expertise in the maison’s history, heritage, and watch collections while delivering a superior, tailored client experience. The role includes client relationship management, sales support, and operational compliance, and requires at least 2 years of luxury watch industry experience. Full-time.
Role & Responsibilities
- Demonstrate mastery of Audemars Piguet brand fundamentals, history and heritage, watch collections and references, their features, prices, and sales pitches to convey the brand’s uniqueness to new and existing clients.
- Stay current on competitors’ products and industry trends to provide clients with valuable insights and support informed purchasing decisions.
- Continuously develop knowledge and skills by keeping abreast of evolving industry trends and best practices.
- Deliver a superior client experience by ensuring clients feel welcomed, valued, and promptly attended to.
- Enhance brand perception and create and sustain desire for the brand among new and existing clients.
- Turn every situation into an opportunity to reinforce the client experience.
- Adapt communication style to each client through active listening and a thorough understanding of their needs, desires, and motivations.
- Engage clients through storytelling and emotional connection, taking ownership of personal discourse to build respectful, loyal relationships.
- Develop knowledge and interest in topics such as history, art, travel, sports, luxury items, and works to connect with clients through their interests.
- Stay current on and comply with company policies and internal procedures concerning IT tools, security, retail operations, administration, and data protection regulations.
- Adhere to the Audemars Piguet Dress Code and Grooming Guidelines and align behavior with group standards, serving as a role model in the luxury industry.
- Collaborate with the team to complete operational tasks on time and to a high standard.
Qualifications
- At least 2 years of experience in the luxury watch industry.
- Previous experience managing client relationships and client experience in a luxury retail environment, delivering top-quality service, and handling complaints effectively.
- Fluent English; Arabic is a plus.
- Great sense of initiative.
- Excellent interpersonal and organizational skills.
- Excellent customer management skills.
Skills
Experience
At least 2 years in the luxury watch industry.
Benefits
Competitive and comprehensive compensation and benefits package.
Culture
The brand fosters a culture of excellence and innovation, where creativity and individual contributions are highly valued. Employees are encouraged to pursue personal growth and are supported in their professional development within a collaborative and inclusive environment.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
