Audemars Piguet Brand Activation Specialist
- Employment
- Full-Time
- Seniority
- Senior
- Department
- Creative, Design & Styling
- Industry
- Fashion, Apparel & Leather Goods
- Posted
- Aug 7, 2026
About Audemars Piguet
The brand is a prestigious entity within the luxury fashion sector, renowned for its exquisite craftsmanship and innovative designs. As part of a leading global luxury group, it offers unparalleled opportunities for professional growth and development in a dynamic and sophisticated environment.
Brand Activation Specialist position in Tokyo, Japan. Senior-level role managing luxury brand campaigns and experiential marketing initiatives.
Role & Responsibilities
- Develop and execute integrated brand activation campaigns across multiple touchpoints and channels
- Collaborate with cross-functional teams including creative, merchandising, and retail to ensure cohesive brand messaging
- Manage project timelines, budgets, and deliverables for assigned activation initiatives
- Analyze campaign performance metrics and provide actionable insights to optimize future activations
- Liaise with external creative agencies and vendors to bring brand concepts to life
- Oversee the production and implementation of experiential marketing events and installations
Qualifications
- 5+ years of experience in brand marketing, creative services, or related field
- Proven track record of successfully launching brand activation campaigns
- Strong understanding of luxury brand positioning and consumer psychology
- Project management expertise with ability to manage multiple initiatives simultaneously
- Excellent communication and presentation skills in English and Japanese
Skills
Experience
5+ years of professional experience in brand marketing, creative activation, or a closely related discipline, with demonstrated success in conceptualizing and executing brand campaigns in a luxury or premium goods environment.
Education
Bachelor's degree in Marketing, Communications, Business, or a related field.
Workplace
This position is based in Tokyo, Tokyo, Japan.
Culture
The brand fosters a culture of excellence and innovation, where creativity and individual contributions are highly valued. Employees are encouraged to pursue personal growth and are supported in their professional development within a collaborative and inclusive environment.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Audemars Piguet, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Creative Activation Manager», «Brand Experience Specialist», «Marketing Activation Coordinator», «Creative Campaign Manager», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.