Bvlgari Trade and Retail Marketing Specialist
Join Bulgari in Rome as a Trade and Retail Marketing Specialist. Full-time role in the luxury fragrance sector, part of LVMH Group.
Overview
Bulgari, a prestigious name in the luxury sector, is renowned for its exquisite craftsmanship and innovative designs in watches, jewelry, and fragrances. As part of the LVMH Group, Bulgari offers a dynamic and sophisticated work environment that values creativity and excellence.
Role & Responsibilities
- Contribute to developing a profitable model for the Perfume category in collaboration with PBU and International Sales, aligning with the portfolio vision.
- Work closely with markets to ensure Annual Business plans align with business priorities and category action plans, and to build co-marketing plans.
- Lead the deployment of plans at the local level, from design to market exploitation.
- Ensure promotional plans, both offline and online, adhere to corporate guidelines.
- Manage systems and tools to follow up on results, analyze data, and implement corrective actions as needed.
- Orchestrate the successful launch of new products across all omnichannel touchpoints, including in-store and online channels.
- Align with internal departments such as CRM, B.COM, and Social Media to ensure integrated messaging and execution.
- Develop and share digital marketing guidelines with local markets to optimize third-party website activations.
Qualifications
- Master's degree in Business Administration or a related field
- Minimum 5 years of relevant experience in the beauty industry
- Previous experience in a Trade Marketing role, preferably at HQ level
- Fluent in written and spoken English
Skills
Experience
A minimum of 5 years of relevant experience in the beauty industry, with previous experience in a Trade Marketing role, preferably at HQ level.
Education
Master's degree in Business Administration or a related field
Workplace
The successful candidate will be located in Rome, Lazio, Italy. 61 luxury roles are listed in Rome on Cerulean. Across the Lazio region, Cerulean lists 66 open positions. Cerulean currently advertises 1.360 open roles in Italy, including 12 added in the last 48 hours.
Culture
Bulgari fosters a culture of innovation and luxury, where employees are encouraged to push creative boundaries while maintaining the brand's heritage of elegance and sophistication. The company values collaboration and a proactive approach to challenges.
About Cerulean
Cerulean is the definitive career portal for the global luxury industry. We match exceptional professionals with exclusive opportunities at the world's most prestigious brands. From haute couture and fine watchmaking to prestige beauty, hospitality, and boutique retail, Cerulean centralises luxury employment to help you find the career for which you were destined.
Frequently Asked Questions
The luxury industry is characterised by a diverse and nuanced nomenclature. Esteemed houses frequently employ proprietary terminology, and even within a single organisation like Bvlgari, titles may vary across global markets to reflect local conventions. To ensure absolute clarity, Cerulean assigns a standardised, industry-coherent canonical title to every listing. However, it is worth noting that this role is functionally synonymous with «Trade Marketing Coordinator», «Retail Marketing Manager», «Fragrance Marketing Specialist», «Omnichannel Marketing Specialist», «Marketing Activation Specialist», and other variations. Our sophisticated search architecture anticipates these variations, ensuring that inquiries using related terms will seamlessly yield the exact roles you desire.